Marketing Manager

Marketing Manager Job Description

A marketing manager is responsible for overseeing the promotion of a company’s brand, and for developing and executing successful marketing strategies that build awareness of the company’s products or services. This professional may manage marketing for a range of products or specialize in a particular product or service, depending on the size of the organization. Marketing managers evaluate previous marketing campaigns, initiate market research, and develop and implement new campaigns. Candidates should have experience in online marketing and social media strategy. A degree in marketing or business administration is often required.

Typical marketing manager duties:

Developing and deploying marketing campaigns through media, advertising and social media channelsOverseeing internal marketing teams, promotional messaging and products, and ensuring they meet brand guidelinesManaging the annual marketing budget, allocating funds, and reporting on the performance of strategies and campaigns

Looking for a marketing manager or a marketing manager job?

Submit your resume or request talent now and our expert recruiters will be with you shortly.Robert Half can assist you with your marketing manager recruitment needs.
Advertisements
Brand Awareness
Budget Processes
CRM
Campaign Planning
Customer Service
Database
Design
Digital
EO/IR systems
Salary for Marketing Manager
79500 - 111000
25th percentile
79500
New to the role, with little or no experience; requires more than casual instruction or supervision to perform day-to-day duties
50th percentile
99000
Has the experience to consistently perform core responsibilities without direct supervision; very comfortable with processes and subject matter associated with the role
75th percentile
111000
Value to the organization goes far beyond the ability to perform normal job duties; has rare qualifications that enable consistent contribution in unique ways; ready for next career level when available
Projected salaries for related positions Position title 25th percentile 50th percentile 75th percentile Chief Marketing Officer 154250 189750 242500 Vice President of Marketing 135250 160000 191500 Marketing Director 97750 118500 147250 Marketing Coordinator 47500 57250 68750

Newest Marketing Manager jobs

Marketing Manager Marketing Manager Marketing Manager Marketing Manager See More

Hiring? Start here.

Access millions of skilled contract and permanent candidates at every level from support roles to C-suite, and pinpoint the talent you need using our industry-leading matching technology.
Robert Half Inc. An Equal Opportunity Employer M/F/Disability/Veterans.   Do Not Sell or Share My Personal Information Australia - English Belgium - English Belgium - Nederlands Belgium - Français Brazil - Português Canada - English Canada - Français Chile - Español China - English China - 中文 France - Français Germany - Deutsch Hong Kong, China - English Ireland - English Japan - English Japan - 日本語 Luxembourg - Français Luxembourg - English Netherlands - English Netherlands - Nederlands New Zealand - English Singapore - English Switzerland - Deutsch Switzerland - English Switzerland - Français United Arab Emirates - English United Kingdom - English United States - English