Chief Marketing Officer

Chief Marketing Officer Job Description

The chief marketing officer (CMO) leads all aspects of, and manages the teams responsible for, a company’s overall marketing operations. The CMO must be knowledgeable of multiple specialized disciplines — both analytical and creative — including production, legal, financial and IT. This role requires excellent leadership, organizational and communication skills.

Typical chief marketing officer duties:

Overseeing brand and digital strategy, product development, advertising, promotions, and partnershipsReviewing and coordinating marketing budgets, campaigns and vendor contracts to meet organizational goalsTaking charge of sales, product management, customer service, customer retention and other functions

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About Time
Brand Awareness
C-Suite
CAD Software
CRM
Communication
Customer Service
Database
Design
EO/IR systems
Salary for Chief Marketing Officer
154250 - 242500
25th percentile
154250
New to the role, with little or no experience; requires more than casual instruction or supervision to perform day-to-day duties
50th percentile
189750
Has the experience to consistently perform core responsibilities without direct supervision; very comfortable with processes and subject matter associated with the role
75th percentile
242500
Value to the organization goes far beyond the ability to perform normal job duties; has rare qualifications that enable consistent contribution in unique ways; ready for next career level when available
Projected salaries for related positions Position title 25th percentile 50th percentile 75th percentile Vice President of Marketing 135250 160000 191500 Marketing Director 97750 118500 147250 Marketing Manager 79500 99000 111000 Marketing Coordinator 47500 57250 68750

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