Communications/Public Relations Specialist

Communications/Public Relations Specialist Job Description

The communications/public relations specialist supports communications and public relations activities within an organization to help develop a company’s brand and reputation. They perform media outreach and respond to questions or requests from the media. The position requires strong writing and verbal skills, polished interpersonal skills and a keen eye for detail.

Typical communications/public relations specialist duties:

Preparing content for press releases, internal and external announcements, publications, and presentationsPitching and responding to media contacts and identifying new media opportunities, as well as preparing leaders for interviewsMonitoring and analyzing media coverage to evaluate PR campaigns’ impact

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Brand Awareness
Campaign Planning
Database
Design
EO/IR systems
Facebook Insights
Instagram
LinkedIn
Marketing Activities
Salary for Communications/Public Relations Specialist
53000 - 76250
25th percentile
53000
New to the role, with little or no experience; requires more than casual instruction or supervision to perform day-to-day duties
50th percentile
63250
Has the experience to consistently perform core responsibilities without direct supervision; very comfortable with processes and subject matter associated with the role
75th percentile
76250
Value to the organization goes far beyond the ability to perform normal job duties; has rare qualifications that enable consistent contribution in unique ways; ready for next career level when available
Projected salaries for related positions Position title 25th percentile 50th percentile 75th percentile Vice President of Public Relations 108500 130000 155250 Communications/Public Relations Director 95250 106250 125250 Communications/Public Relations Manager 76750 89500 102000

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