Growth Marketing Manager in Louisville, KY

Growth Marketing Manager Job Description

A growth marketing manager focuses on driving the expansion and profitability of a business through various marketing channels and strategies. Typically reporting to higher-level management or the CMO, a corporate growth marketing manager is essential for enhancing brand awareness, acquiring new customers and increasing revenue. Companies or agencies prefer candidates with a bachelor’s degree in marketing, business or a related field and extensive experience in digital marketing, analytics and business development.

Typical growth marketing manager duties:

Planning and executing multichannel marketing campaigns aimed at customer acquisition and retention

Analyzing data to measure the impact of marketing efforts and to make data-driven decisions

Working closely with the sales team to align marketing initiatives with sales objectives

Identifying and testing new growth opportunities through A/B testing, customer segmentation, and market research

Collaborating with cross-functional teams to ensure brand consistency and market penetration

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Facebook Insights

Social Media Channels

CRM

Twitter

Instagram

Marketing Activities

Sales

Websites

Brand Awareness

Social Media

Salary for Growth Marketing Manager in Louisville, KY

74520 - 114770

25th percentile

74520

New to the role, with little or no experience; requires more than casual instruction or supervision to perform day-to-day duties

50th percentile

94300

Has the experience to consistently perform core responsibilities without direct supervision; very comfortable with processes and subject matter associated with the role

75th percentile

114770

Value to the organization goes far beyond the ability to perform normal job duties; has rare qualifications that enable consistent contribution in unique ways; ready for next career level when available

Projected salaries for related positions

Position title

25th percentile

50th percentile

75th percentile

Product Manager – Marketing and Creative

76590

97060

113390

Product Marketing Manager

79350

100740

129720

Demand Generation Manager

72680

91310

109250

E-Commerce Marketing Manager

74060

86940

106030

Brand Manager

71070

85560

102350

Project Manager – Marketing and Creative

61410

73600

88550

Customer Experience Marketing Manager

53820

67620

80960

Media Director

84870

102580

119830

Digital Media Buyer

54510

63710

77740

Media Planner

49220

58650

74980

Marketing Analytics Manager

87630

98210

118680

Marketing Analytics Specialist

56350

71530

90850

Market Researcher

52440

62790

80270

Event Manager

49910

59340

70840

Event Coordinator

39790

46000

53820

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