E-Commerce Marketing Manager in Louisville, KY

E-Commerce Marketing Manager Job Description

E-commerce marketing managers develop and implement plans to achieve online marketing and sales goals through effective e-commerce. They may be expected to drive or contribute to search engine optimization (SEO) and search engine marketing (SEM) efforts and use web analytics software to gain insight into user behavior. This role also often includes training and leading an e-commerce marketing team. Employers look for candidates who are skilled at translating quantitative information into creative strategies.

Typical e-commerce marketing manager duties:

Developing project budgets and monitoring costs

Providing status reports to project stakeholders, including business leadership

Collaborating with IT staff to improve customers’ online experience

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eBay

Shopify

Optimization

Facebook Insights

e-Commerce Application

Websites

Marketing Activities

QA Management

SEO

Salary for E-Commerce Marketing Manager in Louisville, KY

74060 - 106030

25th percentile

74060

New to the role, with little or no experience; requires more than casual instruction or supervision to perform day-to-day duties

50th percentile

86940

Has the experience to consistently perform core responsibilities without direct supervision; very comfortable with processes and subject matter associated with the role

75th percentile

106030

Value to the organization goes far beyond the ability to perform normal job duties; has rare qualifications that enable consistent contribution in unique ways; ready for next career level when available

Projected salaries for related positions

Position title

25th percentile

50th percentile

75th percentile

Product Manager – Marketing and Creative

76590

97060

113390

Product Marketing Manager

79350

100740

129720

Growth Marketing Manager

74520

94300

114770

Demand Generation Manager

72680

91310

109250

Brand Manager

71070

85560

102350

Project Manager – Marketing and Creative

61410

73600

88550

Customer Experience Marketing Manager

53820

67620

80960

Media Director

84870

102580

119830

Digital Media Buyer

54510

63710

77740

Media Planner

49220

58650

74980

Marketing Analytics Manager

87630

98210

118680

Marketing Analytics Specialist

56350

71530

90850

Market Researcher

52440

62790

80270

Event Manager

49910

59340

70840

Event Coordinator

39790

46000

53820

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