E-Commerce Marketing Manager in Buffalo, NY

E-Commerce Marketing Manager Job Description

E-commerce marketing managers develop and implement plans to achieve online marketing and sales goals through effective e-commerce. They may be expected to drive or contribute to search engine optimization (SEO) and search engine marketing (SEM) efforts and use web analytics software to gain insight into user behavior. This role also often includes training and leading an e-commerce marketing team. Employers look for candidates who are skilled at translating quantitative information into creative strategies.

Typical e-commerce marketing manager duties:

Developing project budgets and monitoring costs

Providing status reports to project stakeholders, including business leadership

Collaborating with IT staff to improve customers’ online experience

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eBay

Shopify

Optimization

Facebook Insights

e-Commerce Application

Websites

Marketing Activities

QA Management

SEO

Salary for E-Commerce Marketing Manager in Buffalo, NY

75268 - 107759

25th percentile

75268

New to the role, with little or no experience; requires more than casual instruction or supervision to perform day-to-day duties

50th percentile

88358

Has the experience to consistently perform core responsibilities without direct supervision; very comfortable with processes and subject matter associated with the role

75th percentile

107759

Value to the organization goes far beyond the ability to perform normal job duties; has rare qualifications that enable consistent contribution in unique ways; ready for next career level when available

Projected salaries for related positions

Position title

25th percentile

50th percentile

75th percentile

Product Manager – Marketing and Creative

77839

98643

115239

Product Marketing Manager

80644

102383

131835

Growth Marketing Manager

75735

95838

116641

Demand Generation Manager

73865

92799

111031

Brand Manager

72229

86955

104019

Project Manager – Marketing and Creative

62411

74800

89994

Customer Experience Marketing Manager

54698

68723

82280

Media Director

86254

104253

121784

Digital Media Buyer

55399

64749

79008

Media Planner

50023

59606

76203

Marketing Analytics Manager

89059

99811

120615

Marketing Analytics Specialist

57269

72696

92331

Market Researcher

53295

63814

81579

Event Manager

50724

60308

71995

Event Coordinator

40439

46750

54698

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