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Digital Strategist in Raleigh, NC

Digital Strategist Job Description

Digital strategists identify digital marketing strategies for meeting a company’s or client’s goals and define target audiences for digital campaigns. These professionals may lead or participate in search engine optimization (SEO) and search engine marketing (SEM) efforts and use web analytics software to gain insight into user behaviors. The position requires the ability to translate quantitative information into creative strategies.

Typical digital strategist duties:

Using web-based tools to conduct market researchIdentifying the appropriate digital media channels and strategies to connect and engage with customersAnalyzing data and measuring the effectiveness of campaigns

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Salary for Digital Strategist in Raleigh, NC
91598 - 127046
25th percentile
91598
The candidate is new to the role and building the needed skills, experience and autonomy.
50th percentile
107899
The candidate has the experience to perform core responsibilities without direct supervision and is comfortable with the role’s processes and subject matter.
75th percentile
127046
The candidate delivers value beyond the stated job duties, has advanced qualifications and experience, and is ready for the next career level.
Projected salaries for related positions Position title 25th percentile 50th percentile 75th percentile Digital Marketing Manager 82283 102724 117473 Digital Marketing Specialist 58736 70121 83318 Digital Project Manager 75814 97031 114626 Email Marketing Manager 70898 89786 106864 Email Marketing Specialist 53044 65723 75814 Marketing Automation Specialist 71933 83059 97808 SEO Specialist 68051 79178 92891 Paid Search Specialist 63911 76073 86164 Social Media Manager 64688 80730 98843 Social Media Specialist 52785 63135 75038 Digital Community Manager 54596 67534 77884

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