Product Marketing Manager in Tampa, FL

Product Marketing Manager Job Description

A product marketing manager is crucial in driving demand for and adoption of a company’s products or services. Operating within a marketing agency or a corporate setting, this role involves close collaboration with various departments such as sales, product development and advertising. A bachelor’s degree in marketing or a related field is usually required, along with a strong background in strategy development, consumer behavior analysis and digital marketing.

Typical product marketing manager duties:

Creating and executing marketing plans aimed at increasing product adoption and revenue

Conducting market research to identify customer needs and opportunities

Collaborating with the sales and product development teams to bring the product to market

Developing marketing materials such as brochures, videos, and website content

Analyzing key performance indicators to measure the effectiveness of marketing initiatives

Implementing customer retention and upsell strategies

Looking for a product marketing manager or a product marketing manager job in Tampa?

Search for Product Marketing Manager jobs in Tampa, FL or request talent now and our expert recruiters will be with you shortly.

Robert Half can assist you with your product marketing manager staffing needs in Tampa.

EO/IR systems

Optimization

SAN - Storage Area Network

Cloud Technologies

Product Marketing

Sales

Marketing Activities

Customer Service

Workstatioin Support

Salary for Product Marketing Manager in Tampa, FL

87975 - 143820

25th percentile

87975

New to the role, with little or no experience; requires more than casual instruction or supervision to perform day-to-day duties

50th percentile

111690

Has the experience to consistently perform core responsibilities without direct supervision; very comfortable with processes and subject matter associated with the role

75th percentile

143820

Value to the organization goes far beyond the ability to perform normal job duties; has rare qualifications that enable consistent contribution in unique ways; ready for next career level when available

Projected salaries for related positions

Position title

25th percentile

50th percentile

75th percentile

Product Manager – Marketing and Creative

84915

107610

125715

Growth Marketing Manager

82620

104550

127245

Demand Generation Manager

80580

101235

121125

E-Commerce Marketing Manager

82110

96390

117555

Brand Manager

78795

94860

113475

Project Manager – Marketing and Creative

68085

81600

98175

Customer Experience Marketing Manager

59670

74970

89760

Media Director

94095

113730

132855

Digital Media Buyer

60435

70635

86190

Media Planner

54570

65025

83130

Marketing Analytics Manager

97155

108885

131580

Marketing Analytics Specialist

62475

79305

100725

Market Researcher

58140

69615

88995

Event Manager

55335

65790

78540

Event Coordinator

44115

51000

59670

Newest Product Marketing Manager jobs

Search Jobs

Manager of Lifecycle Automated Marketing

Monitoring and Testing Officer - Hybrid Work Position

NetSuite Project Manager

JD Edwards Project Manager

Hiring? Start here.

Access millions of skilled contract and permanent candidates at every level from support roles to C-suite, and pinpoint the talent you need using our industry-leading matching technology.