E-Commerce Marketing Manager in Tampa, FL

E-Commerce Marketing Manager Job Description

E-commerce marketing managers develop and implement plans to achieve online marketing and sales goals through effective e-commerce. They may be expected to drive or contribute to search engine optimization (SEO) and search engine marketing (SEM) efforts and use web analytics software to gain insight into user behavior. This role also often includes training and leading an e-commerce marketing team. Employers look for candidates who are skilled at translating quantitative information into creative strategies.

Typical e-commerce marketing manager duties:

Developing project budgets and monitoring costs

Providing status reports to project stakeholders, including business leadership

Collaborating with IT staff to improve customers’ online experience

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eBay

Shopify

Optimization

Facebook Insights

e-Commerce Application

Websites

Marketing Activities

QA Management

SEO

Salary for E-Commerce Marketing Manager in Tampa, FL

82110 - 117555

25th percentile

82110

New to the role, with little or no experience; requires more than casual instruction or supervision to perform day-to-day duties

50th percentile

96390

Has the experience to consistently perform core responsibilities without direct supervision; very comfortable with processes and subject matter associated with the role

75th percentile

117555

Value to the organization goes far beyond the ability to perform normal job duties; has rare qualifications that enable consistent contribution in unique ways; ready for next career level when available

Projected salaries for related positions

Position title

25th percentile

50th percentile

75th percentile

Product Manager – Marketing and Creative

84915

107610

125715

Product Marketing Manager

87975

111690

143820

Growth Marketing Manager

82620

104550

127245

Demand Generation Manager

80580

101235

121125

Brand Manager

78795

94860

113475

Project Manager – Marketing and Creative

68085

81600

98175

Customer Experience Marketing Manager

59670

74970

89760

Media Director

94095

113730

132855

Digital Media Buyer

60435

70635

86190

Media Planner

54570

65025

83130

Marketing Analytics Manager

97155

108885

131580

Marketing Analytics Specialist

62475

79305

100725

Market Researcher

58140

69615

88995

Event Manager

55335

65790

78540

Event Coordinator

44115

51000

59670

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