Interactive/Web Copywriter

Interactive/Web Copywriter Job Description

The interactive/web copywriter writes clear and compelling online content, including articles, product descriptions, online advertisements, promotional copy, e-newsletters, blog posts and podcast scripts. This position requires strong writing and editing skills, attention to detail, and the ability to think critically. Employers often seek candidates with several years of professional writing experience, HTML skills and an understanding of search engine optimization (SEO).

Typical interactive/web copywriter duties:

Editing and repurposing existing copy for the webPlanning and crafting email marketing campaignsDeveloping and presenting creative concepts to clients

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ActionScript
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Advertisements
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Art Director
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Content Management System (CMS)
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Salary for Interactive/Web Copywriter
61250 - 94500
25th percentile
61250
New to the role, with little or no experience; requires more than casual instruction or supervision to perform day-to-day duties
50th percentile
74250
Has the experience to consistently perform core responsibilities without direct supervision; very comfortable with processes and subject matter associated with the role
75th percentile
94500
Value to the organization goes far beyond the ability to perform normal job duties; has rare qualifications that enable consistent contribution in unique ways; ready for next career level when available
Projected salaries for related positions Position title 25th percentile 50th percentile 75th percentile Content Strategist 67750 88250 107000 Proposal Specialist 66750 80250 91000 Content Manager 68250 80000 96000 Copywriter 64500 78500 91500 Technical Writer – Marketing and Creative 65750 81250 93750 Copy Editor 51000 67000 76750 Proofreader 47500 56250 67000 Web Content Manager 61500 75250 91500 Web Content Coordinator 51000 59250 69250

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