Web Content Manager

Web Content Manager Job Description

Web content managers oversee the content that appears on an organization’s website. They collaborate with creative and web teams to develop content that is brand-appropriate and search engine-optimized. Candidates must have knowledge of content management systems. Basic coding skills also may be required. Several years of experience in digital marketing or web content management may be preferred.

Typical web content manager duties:

Contributing to the development of a web content strategy that aligns with a company’s short- and long-term marketing objectivesMonitoring a website’s traffic and search engine rankings and other metricsPerforming regular quality assurance checks to ensure all web pages are up-to-date, operational, accurate and error-free

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Adobe Dreamweaver
Adobe Photoshop
Brand Awareness
CSS
Content Management System (CMS)
Database
Design
Digital
Digital Content
Drupal Technologies
Salary for Web Content Manager
61500 - 91500
25th percentile
61500
New to the role, with little or no experience; requires more than casual instruction or supervision to perform day-to-day duties
50th percentile
75250
Has the experience to consistently perform core responsibilities without direct supervision; very comfortable with processes and subject matter associated with the role
75th percentile
91500
Value to the organization goes far beyond the ability to perform normal job duties; has rare qualifications that enable consistent contribution in unique ways; ready for next career level when available
Projected salaries for related positions Position title 25th percentile 50th percentile 75th percentile Content Strategist 67750 88250 107000 Proposal Specialist 66750 80250 91000 Content Manager 68250 80000 96000 Copywriter 64500 78500 91500 Technical Writer – Marketing and Creative 65750 81250 93750 Interactive/Web Copywriter 61250 74250 94500 Copy Editor 51000 67000 76750 Proofreader 47500 56250 67000 Web Content Coordinator 51000 59250 69250

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