E-Commerce Marketing Manager in Oakland, CA

E-Commerce Marketing Manager Job Description

E-commerce marketing managers develop and implement plans to achieve online marketing and sales goals through effective e-commerce. They may be expected to drive or contribute to search engine optimization (SEO) and search engine marketing (SEM) efforts and use web analytics software to gain insight into user behavior. This role also often includes training and leading an e-commerce marketing team. Employers look for candidates who are skilled at translating quantitative information into creative strategies.

Typical e-commerce marketing manager duties:

Developing project budgets and monitoring costsProviding status reports to project stakeholders, including business leadershipCollaborating with IT staff to improve customers’ online experience

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Salary for E-Commerce Marketing Manager in Oakland, CA
108675 - 155588
25th percentile
108675
New to the role, with little or no experience; requires more than casual instruction or supervision to perform day-to-day duties
50th percentile
127575
Has the experience to consistently perform core responsibilities without direct supervision; very comfortable with processes and subject matter associated with the role
75th percentile
155588
Value to the organization goes far beyond the ability to perform normal job duties; has rare qualifications that enable consistent contribution in unique ways; ready for next career level when available
Projected salaries for related positions Position title 25th percentile 50th percentile 75th percentile Product Manager – Marketing and Creative 112388 142425 166388 Product Marketing Manager 116438 147825 190350 Growth Marketing Manager 109350 138375 168413 Demand Generation Manager 106650 133988 160313 Brand Manager 104288 125550 150188 Project Manager – Marketing and Creative 90113 108000 129938 Customer Experience Marketing Manager 78975 99225 118800 Media Director 124538 150525 175838 Digital Media Buyer 79988 93488 114075 Media Planner 72225 86063 110025 Marketing Analytics Manager 128588 144113 174150 Marketing Analytics Specialist 82688 104963 133313 Market Researcher 76950 92138 117788 Event Manager 73238 87075 103950 Event Coordinator 58388 67500 78975

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