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Brand Manager in Los Angeles, CA

Brand Manager Job Description

Brand managers plan, develop and implement brand strategies and marketing programs for a particular business or product. They are responsible for providing branding direction, developing and executing brand marketing programs, and ensuring brand consistency across channels. This position requires strong communication, leadership, team-building and analytical skills.

Typical brand manager duties:

Reviewing market research to anticipate competitive and industry trends, and translating consumer attitudes into new branding directionsCoordinating sales, pricing, product supply and product development to meet strategic objectivesConsulting with design and development teams about market requirements and product features

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Salary for Brand Manager in Los Angeles, CA
103818 - 149668
25th percentile
103818
The candidate is new to the role and building the needed skills, experience and autonomy.
50th percentile
125105
The candidate has the experience to perform core responsibilities without direct supervision and is comfortable with the role’s processes and subject matter.
75th percentile
149668
The candidate delivers value beyond the stated job duties, has advanced qualifications and experience, and is ready for the next career level.
Projected salaries for related positions Position title 25th percentile 50th percentile 75th percentile Product Manager – Marketing and Creative 120193 152288 177833 E-Commerce Marketing Manager 117573 136568 163750 Growth Marketing Manager 116918 139843 169973 Product Marketing Manager 115280 146393 175540 Demand Generation Manager 114298 135258 162113 Project Manager – Marketing and Creative 89408 107093 128708 Customer Experience Marketing Manager 78273 98250 117573 Media Director 127070 153598 179470 Digital Media Buyer 77945 91045 112988 Media Planner 77618 91045 110040 Marketing Analytics Manager 127398 148685 172593 Marketing Analytics Specialist 90063 108403 137223 Market Researcher 75653 93993 115608 Event Manager 72378 88425 108730 Event Coordinator 57640 66483 77945

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