SEO Specialist in Boston, MA

SEO Specialist Job Description

This professional formalizes search engine optimization (SEO) strategies and helps lead the technology team in their implementation efforts across all websites and brand extensions. The SEO specialist works closely with marketing and product development teams, as well as agency partners, and serves as a functional expert for inbound linking strategies. Candidates for this role must have in-depth knowledge of online media and SEO, including keyword selection and utilization. Critical-thinking and communication skills are also essential. Knowledge of search engine marketing (SEM) is typically valued. Employers may also seek candidates with general knowledge of HTML, CSS, JavaScript and web analytics, and marketing or business development experience.

Typical seo specialist duties:

Planning, executing and managing SEO strategy and implementing SEO best practices to ensure websites and brand extensions are optimized for ranking on major search engines

Monitoring search terms, rankings and analytics continuously to gauge the performance of websites and make recommendations for improvement

Serving as a functional expert for inbound linking strategies and monitoring redirects, click rate, bounce rate and other performance metrics

Looking for a seo specialist or a seo specialist job?

Submit your resume or request talent now and our expert recruiters will be with you shortly.

Robert Half can help you with your seo specialist staffing needs.

EO/IR systems

Windows OS

Networking

Upgrades

Database

Workstatioin Support

Troubleshoot

Computer Hardware

SEO

QA Management

Salary for SEO Specialist in Boston, MA

76143 - 117705

25th percentile

76143

New to the role, with little or no experience; requires more than casual instruction or supervision to perform day-to-day duties

50th percentile

100083

Has the experience to consistently perform core responsibilities without direct supervision; very comfortable with processes and subject matter associated with the role

75th percentile

117705

Value to the organization goes far beyond the ability to perform normal job duties; has rare qualifications that enable consistent contribution in unique ways; ready for next career level when available

Projected salaries for related positions

Position title

25th percentile

50th percentile

75th percentile

Digital Strategist

110058

131338

156608

Digital Marketing Manager

104738

131005

149625

Digital Marketing Specialist

74148

88778

105403

Digital Project Manager

96093

122693

144970

Web/Mobile Analytics Specialist

94763

113383

143973

Email Marketing Manager

89110

108728

134330

Email Marketing Specialist

67830

82460

97090

Paid Search Specialist

71820

89110

109060

Marketing Automation Specialist

81463

99418

125020

Social Media Manager

80798

100748

123690

Social Media Specialist

66833

79800

95095

Digital Community Manager

69160

85453

98420

Newest Seo Specialist jobs

Search Jobs

Content Writer

VP of Marketing

Field Operations Coordinator -- Market Research

Hiring? Start here.

Access millions of skilled contract and permanent candidates at every level from support roles to C-suite, and pinpoint the talent you need using our industry-leading matching technology.