Product Marketing Manager in Manchester, NH

Product Marketing Manager Job Description

A product marketing manager is crucial in driving demand for and adoption of a company’s products or services. Operating within a marketing agency or a corporate setting, this role involves close collaboration with various departments such as sales, product development and advertising. A bachelor’s degree in marketing or a related field is usually required, along with a strong background in strategy development, consumer behavior analysis and digital marketing.

Typical product marketing manager duties:

Creating and executing marketing plans aimed at increasing product adoption and revenue

Conducting market research to identify customer needs and opportunities

Collaborating with the sales and product development teams to bring the product to market

Developing marketing materials such as brochures, videos, and website content

Analyzing key performance indicators to measure the effectiveness of marketing initiatives

Implementing customer retention and upsell strategies

Looking for a product marketing manager or a product marketing manager job in Manchester?

Search for Product Marketing Manager jobs in Manchester, NH or request talent now and our expert recruiters will be with you shortly.

Robert Half can assist you with your product marketing manager staffing needs in Manchester.

Salary for Product Marketing Manager in Manchester, NH

95040 - 144720

25th percentile

95040

The candidate is new to the role and building the needed skills, experience and autonomy.

50th percentile

120690

The candidate has the experience to perform core responsibilities without direct supervision and is comfortable with the role’s processes and subject matter.

75th percentile

144720

The candidate delivers value beyond the stated job duties, has advanced qualifications and experience, and is ready for the next career level.

Projected salaries for related positions

Position title

25th percentile

50th percentile

75th percentile

Product Manager – Marketing and Creative

99090

125550

146610