Brand Manager in Manchester, NH

Brand/Product Manager Job Description

Brand/product managers plan, develop and implement brand strategies and marketing programs for a particular business or product. They are responsible for providing branding direction, developing and executing brand marketing programs, and ensuring brand consistency across channels. This position requires strong communication, leadership, team-building and analytical skills.

Typical brand/product manager duties:

Reviewing market research to anticipate competitive and industry trends, and translating consumer attitudes into new branding directionsCoordinating sales, pricing, product supply and product development to meet strategic objectivesConsulting with design and development teams about market requirements and product features

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Brand Awareness
Brand Marketing
CRM
Campaign Planning
Database
Design
Digital
EO/IR systems
Facebook Insights
Salary for Brand Manager in Manchester, NH
83430 - 120150
25th percentile
83430
New to the role, with little or no experience; requires more than casual instruction or supervision to perform day-to-day duties
50th percentile
100440
Has the experience to consistently perform core responsibilities without direct supervision; very comfortable with processes and subject matter associated with the role
75th percentile
120150
Value to the organization goes far beyond the ability to perform normal job duties; has rare qualifications that enable consistent contribution in unique ways; ready for next career level when available
Projected salaries for related positions Position title 25th percentile 50th percentile 75th percentile Product Manager – Marketing and Creative 89910 113940 133110 Product Marketing Manager 93150 118260 152280 Growth Marketing Manager 87480 110700 134730 Demand Generation Manager 85320 107190 128250 E-Commerce Marketing Manager 86940 102060 124470 Project Manager – Marketing and Creative 72090 86400 103950 Customer Experience Marketing Manager 63180 79380 95040 Media Director 99630 120420 140670 Digital Media Buyer 63990 74790 91260 Media Planner 57780 68850 88020 Marketing Analytics Manager 102870 115290 139320 Marketing Analytics Specialist 66150 83970 106650 Market Researcher 61560 73710 94230 Event Manager 58590 69660 83160 Event Coordinator 46710 54000 63180

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