Digital Media Buyer in Manchester, NH

Digital Media Buyer Job Description

Digital media buyers negotiate with media sales representatives to buy and place advertising on digital outlets. They identify media placements that enable a company or client to communicate its message to target audiences in the most effective and cost-efficient manner. This position requires strong analytical, critical thinking, and negotiation skills; business acumen; and attention to detail. Employers seek candidates with media-buying or digital media experience. A bachelor’s degree in marketing or advertising is often required.

Typical digital media buyer duties include:

Collaborating with account managers, media planners, and design and production personnel to plan and optimize media campaigns Using market research, like demographics and ratings, to select the best placements for an advertising campaign Comparing and negotiating advertising rates and ensuring purchased advertising runs as specified

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Advertisements
Broadcast
Cabling
Campaign Planning
Contracts
Database
Digital
EO/IR systems
Facebook Insights
GMail
Salary for Digital Media Buyer in Manchester, NH
63990 - 91260
25th percentile
63990
New to the role, with little or no experience; requires more than casual instruction or supervision to perform day-to-day duties
50th percentile
74790
Has the experience to consistently perform core responsibilities without direct supervision; very comfortable with processes and subject matter associated with the role
75th percentile
91260
Value to the organization goes far beyond the ability to perform normal job duties; has rare qualifications that enable consistent contribution in unique ways; ready for next career level when available
Projected salaries for related positions Position title 25th percentile 50th percentile 75th percentile Product Manager – Marketing and Creative 89910 113940 133110 Product Marketing Manager 93150 118260 152280 Growth Marketing Manager 87480 110700 134730 Demand Generation Manager 85320 107190 128250 E-Commerce Marketing Manager 86940 102060 124470 Brand Manager 83430 100440 120150 Project Manager – Marketing and Creative 72090 86400 103950 Customer Experience Marketing Manager 63180 79380 95040 Media Director 99630 120420 140670 Media Planner 57780 68850 88020 Marketing Analytics Manager 102870 115290 139320 Marketing Analytics Specialist 66150 83970 106650 Market Researcher 61560 73710 94230 Event Manager 58590 69660 83160 Event Coordinator 46710 54000 63180

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