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Market Researcher in New York, NY

Market Researcher Job Description

Market researchers conduct research to determine the level of demand for a product or service, which audiences are likely to buy those items, and at what price. Their various research techniques include conducting surveys, one-on-one interviews and focus groups to help guide brand strategy. This role requires strong analytical, writing and presentation skills; a marketing background; and an understanding of data analysis software. An MBA is a plus.

Typical market researcher duties:

Analyzing a company’s demographics and monitoring competitors’ activities and market conditionsWorking closely with brand/product managers to help assess customer needs and new product opportunitiesConsolidating market research findings in detailed reports or presentations and sharing information with stakeholders

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Salary for Market Researcher in New York, NY
78829 - 120461
25th percentile
78829
The candidate is new to the role and building the needed skills, experience and autonomy.
50th percentile
97939
The candidate has the experience to perform core responsibilities without direct supervision and is comfortable with the role’s processes and subject matter.
75th percentile
120461
The candidate delivers value beyond the stated job duties, has advanced qualifications and experience, and is ready for the next career level.
Projected salaries for related positions Position title 25th percentile 50th percentile 75th percentile Product Manager – Marketing and Creative 125239 158681 185299 E-Commerce Marketing Manager 122509 142301 170625 Growth Marketing Manager 121826 145714 177109 Product Marketing Manager 120120 152539 182910 Demand Generation Manager 119096 140936 168919 Brand Manager 108176 130358 155951 Project Manager – Marketing and Creative 93161 111589 134111 Customer Experience Marketing Manager 81559 102375 122509 Media Director 132405 160046 187005 Digital Media Buyer 81218 94868 117731 Media Planner 80876 94868 114660 Marketing Analytics Manager 132746 154928 179839 Marketing Analytics Specialist 93844 112954 142984 Event Manager 75416 92138 113295 Event Coordinator 60060 69274 81218

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