Email Marketing Specialist in Orlando, FL

Email Marketing Specialist Job Description

The email marketing specialist runs email campaigns that inform consumers and business partners of new products and services or company announcements. This role involves managing and segmenting contact lists using marketing automation software and tools such as Eloqua and Marketo for large organizations and HubSpot and Act-On for small businesses. Candidates for this role must have strong project management and copywriting skills, as well as working knowledge of HTML and website content management principles. Experience using web analytics tools, such as Google Analytics, is a plus.

Typical email marketing specialist duties:

Crafting email copy and coordinating effective designs

Analyzing campaign results and developing testing plans to continuously improve email performance

Handling customer feedback

Looking for an email marketing specialist or an email marketing specialist job?

Submit your resume or request talent now and our expert recruiters will be with you shortly.

Robert Half can help you with your email marketing specialist staffing needs.

Templates

Optimization

Database

CRM

Salesforce Platform

Email Campaigns

Campaign Planning

Marketing Activities

AB Testing

Design controls?

Salary for Email Marketing Specialist in Orlando, FL

51510 - 73730

25th percentile

51510

New to the role, with little or no experience; requires more than casual instruction or supervision to perform day-to-day duties

50th percentile

62620

Has the experience to consistently perform core responsibilities without direct supervision; very comfortable with processes and subject matter associated with the role

75th percentile

73730

Value to the organization goes far beyond the ability to perform normal job duties; has rare qualifications that enable consistent contribution in unique ways; ready for next career level when available

Projected salaries for related positions

Position title

25th percentile

50th percentile

75th percentile

Digital Strategist

83578

99738

118928

Digital Marketing Manager

79538

99485

113625

Digital Marketing Specialist

56308

67418

80043

Digital Project Manager

72973

93173

110090

Web/Mobile Analytics Specialist

71963

86103

109333

Email Marketing Manager

67670

82568

102010

SEO Specialist

57823

76003

89385

Paid Search Specialist

54540

67670

82820

Marketing Automation Specialist

61863

75498

94940

Social Media Manager

61358

76508

93930

Social Media Specialist

50753

60600

72215

Digital Community Manager

52520

64893

74740

Hiring? Start here.

Access millions of skilled contract and permanent candidates at every level from support roles to C-suite, and pinpoint the talent you need using our industry-leading matching technology.