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Digital Marketing Specialist in Atlanta, GA

Digital Marketing Specialist Job Description

A digital marketing specialist works within a company’s marketing organization, identifying target markets and creating and implementing marketing campaigns across mobile and web platforms. These professionals may focus on specialized areas of digital marketing such as search engine optimization (SEO) and search engine marketing (SEM), paid search, display media, social media and shopping feeds.

Typical digital marketing specialist duties:

Overseeing a company’s digital strategy (or specializing in one area, such as SEO) Using digital platforms such as website, social media, search engines, email marketing, online advertising and corporate blogs to build brand awareness and generate sales Developing and implementing a program to analyze metrics for the digital marketing strategy and drive continuous performance

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Salary for Digital Marketing Specialist in Atlanta, GA
61006 - 86538
25th percentile
61006
The candidate is new to the role and building the needed skills, experience and autonomy.
50th percentile
72831
The candidate has the experience to perform core responsibilities without direct supervision and is comfortable with the role’s processes and subject matter.
75th percentile
86538
The candidate delivers value beyond the stated job duties, has advanced qualifications and experience, and is ready for the next career level.
Projected salaries for related positions Position title 25th percentile 50th percentile 75th percentile Digital Strategist 95138 112069 131956 Digital Marketing Manager 85463 106694 122013 Digital Project Manager 78744 100781 119056 Email Marketing Manager 73638 93256 110994 Email Marketing Specialist 55094 68263 78744 Marketing Automation Specialist 74713 86269 101588 SEO Specialist 70681 82238 96481 Paid Search Specialist 66381 79013 89494 Social Media Manager 67188 83850 102663 Social Media Specialist 54825 65575 77938 Digital Community Manager 56706 70144 80894

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