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Demand Generation Manager in Melbourne, FL

Demand Generation Manager Job Description

The demand generation manager is a revenue-centric marketing professional with experience and demonstrated skills in both inbound and outbound marketing. This position is typically tasked with generating demand at the top of the sales funnel. The demand generation manager oversees programs focused on building brand awareness and stickiness, identifying new markets, and promoting the company’s products and services to a broad audience. Employers look for candidates with a deep understanding of both the product and the customer journey that leads to buying that product. Experience creating sales and marketing content is often preferred.

Typical demand generation manager duties:

Planning, budgeting and implementing a demand generation plan that aligns with business goals and developing metrics to track and report on achievementsWorking collaboratively with other functions, especially the sales organization, to build effective support programs, such as sales enablementGrowing distribution across all channels and ensuring that appropriate content reaches the sales funnel at the appropriate time

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Salary for Demand Generation Manager in Melbourne, FL
81143 - 115088
25th percentile
81143
The candidate is new to the role and building the needed skills, experience and autonomy.
50th percentile
96023
The candidate has the experience to perform core responsibilities without direct supervision and is comfortable with the role’s processes and subject matter.
75th percentile
115088
The candidate delivers value beyond the stated job duties, has advanced qualifications and experience, and is ready for the next career level.
Projected salaries for related positions Position title 25th percentile 50th percentile 75th percentile Product Manager – Marketing and Creative 85328 108113 126248 E-Commerce Marketing Manager 83468 96953 116250 Growth Marketing Manager 83003 99278 120668 Product Marketing Manager 81840 103928 124620 Brand Manager 73703 88815 106253 Project Manager – Marketing and Creative 63473 76028 91373 Customer Experience Marketing Manager 55568 69750 83468 Media Director 90210 109043 127410 Digital Media Buyer 55335 64635 80213 Media Planner 55103 64635 78120 Marketing Analytics Manager 90443 105555 122528 Marketing Analytics Specialist 63938 76958 97418 Market Researcher 53708 66728 82073 Event Manager 51383 62775 77190 Event Coordinator 40920 47198 55335

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