Digital Marketing Manager in Jacksonville, FL

Digital Marketing Manager Job Description

The digital marketing manager plays a key role in enhancing a company’s brand awareness within the digital space, as well as driving website traffic, leads and sales. This role involves driving various digital marketing efforts, from search engine optimization (SEO) and search engine marketing (SEM) to email and social media. Strong analytical and collaborative skills and proven experience leading and managing digital campaigns are often required. Employers often seek candidates with relevant business knowledge and an understanding of web analytics.

Typical digital marketing manager duties:

Developing, implementing and managing marketing campaigns that promote a company and its products or services online or via digital channels

Working closely with marketing team members, supporting teams, and agencies and vendors to execute digital campaigns

Analyzing customer and user data and measuring and reporting on the performance of digital campaigns

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Facebook Insights

Social Media Channels

Optimization

Google Analytics

Instagram

Digital Marketing

Websites

Marketing Activities

SEO

Social Media

Salary for Digital Marketing Manager in Jacksonville, FL

76388 - 109125

25th percentile

76388

New to the role, with little or no experience; requires more than casual instruction or supervision to perform day-to-day duties

50th percentile

95545

Has the experience to consistently perform core responsibilities without direct supervision; very comfortable with processes and subject matter associated with the role

75th percentile

109125

Value to the organization goes far beyond the ability to perform normal job duties; has rare qualifications that enable consistent contribution in unique ways; ready for next career level when available

Projected salaries for related positions

Position title

25th percentile

50th percentile

75th percentile

Digital Strategist

80268

95788

114218

Digital Marketing Specialist

54078

64748

76873

Digital Project Manager

70083

89483

105730

Web/Mobile Analytics Specialist

69113

82693

105003

Email Marketing Manager

64990

79298

97970

Email Marketing Specialist

49470

60140

70810

SEO Specialist

55533

72993

85845

Paid Search Specialist

52380

64990

79540

Marketing Automation Specialist

59413

72508

91180

Social Media Manager

58928

73478

90210

Social Media Specialist

48743

58200

69355

Digital Community Manager

50440

62323

71780

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