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Market Researcher in San Jose, CA

Market Researcher Job Description

Market researchers conduct research to determine the level of demand for a product or service, which audiences are likely to buy those items, and at what price. Their various research techniques include conducting surveys, one-on-one interviews and focus groups to help guide brand strategy. This role requires strong analytical, writing and presentation skills; a marketing background; and an understanding of data analysis software. An MBA is a plus.

Typical market researcher duties:

Analyzing a company’s demographics and monitoring competitors’ activities and market conditionsWorking closely with brand/product managers to help assess customer needs and new product opportunitiesConsolidating market research findings in detailed reports or presentations and sharing information with stakeholders

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Salary for Market Researcher in San Jose, CA
76230 - 116490
25th percentile
76230
The candidate is new to the role and building the needed skills, experience and autonomy.
50th percentile
94710
The candidate has the experience to perform core responsibilities without direct supervision and is comfortable with the role’s processes and subject matter.
75th percentile
116490
The candidate delivers value beyond the stated job duties, has advanced qualifications and experience, and is ready for the next career level.
Projected salaries for related positions Position title 25th percentile 50th percentile 75th percentile Product Manager – Marketing and Creative 121110 153450 179190 E-Commerce Marketing Manager 118470 137610 165000 Growth Marketing Manager 117810 140910 171270 Product Marketing Manager 116160 147510 176880 Demand Generation Manager 115170 136290 163350 Brand Manager 104610 126060 150810 Project Manager – Marketing and Creative 90090 107910 129690 Customer Experience Marketing Manager 78870 99000 118470 Media Director 128040 154770 180840 Digital Media Buyer 78540 91740 113850 Media Planner 78210 91740 110880 Marketing Analytics Manager 128370 149820 173910 Marketing Analytics Specialist 90750 109230 138270 Event Manager 72930 89100 109560 Event Coordinator 58080 66990 78540

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