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Market Researcher in Orlando, FL

Market Researcher Job Description

Market researchers conduct research to determine the level of demand for a product or service, which audiences are likely to buy those items, and at what price. Their various research techniques include conducting surveys, one-on-one interviews and focus groups to help guide brand strategy. This role requires strong analytical, writing and presentation skills; a marketing background; and an understanding of data analysis software. An MBA is a plus.

Typical market researcher duties:

Analyzing a company’s demographics and monitoring competitors’ activities and market conditionsWorking closely with brand/product managers to help assess customer needs and new product opportunitiesConsolidating market research findings in detailed reports or presentations and sharing information with stakeholders

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Salary for Market Researcher in Orlando, FL
58328 - 89133
25th percentile
58328
The candidate is new to the role and building the needed skills, experience and autonomy.
50th percentile
72468
The candidate has the experience to perform core responsibilities without direct supervision and is comfortable with the role’s processes and subject matter.
75th percentile
89133
The candidate delivers value beyond the stated job duties, has advanced qualifications and experience, and is ready for the next career level.
Projected salaries for related positions Position title 25th percentile 50th percentile 75th percentile Product Manager – Marketing and Creative 92668 117413 137108 E-Commerce Marketing Manager 90648 105293 126250 Growth Marketing Manager 90143 107818 131048 Product Marketing Manager 88880 112868 135340 Demand Generation Manager 88123 104283 124988 Brand Manager 80043 96455 115393 Project Manager – Marketing and Creative 68933 82568 99233 Customer Experience Marketing Manager 60348 75750 90648 Media Director 97970 118423 138370 Digital Media Buyer 60095 70195 87113 Media Planner 59843 70195 84840 Marketing Analytics Manager 98223 114635 133068 Marketing Analytics Specialist 69438 83578 105798 Event Manager 55803 68175 83830 Event Coordinator 44440 51258 60095

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