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Digital Media Buyer in St. Paul, MN

Digital Media Buyer Job Description

Digital media buyers negotiate with media sales representatives to buy and place advertising on digital outlets. They identify media placements that enable a company or client to communicate its message to target audiences in the most effective and cost-efficient manner. This position requires strong analytical, critical thinking, and negotiation skills; business acumen; and attention to detail. Employers seek candidates with media-buying or digital media experience. A bachelor’s degree in marketing or advertising is often required.

Typical digital media buyer duties include:

Collaborating with account managers, media planners, and design and production personnel to plan and optimize media campaigns Using market research, like demographics and ratings, to select the best placements for an advertising campaign Comparing and negotiating advertising rates and ensuring purchased advertising runs as specified

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Salary for Digital Media Buyer in St. Paul, MN
63070 - 91425
25th percentile
63070
The candidate is new to the role and building the needed skills, experience and autonomy.
50th percentile
73670
The candidate has the experience to perform core responsibilities without direct supervision and is comfortable with the role’s processes and subject matter.
75th percentile
91425
The candidate delivers value beyond the stated job duties, has advanced qualifications and experience, and is ready for the next career level.
Projected salaries for related positions Position title 25th percentile 50th percentile 75th percentile Product Manager – Marketing and Creative 97255 123225 143895 E-Commerce Marketing Manager 95135 110505 132500 Growth Marketing Manager 94605 113155 137535 Product Marketing Manager 93280 118455 142040 Demand Generation Manager 92485 109445 131175 Brand Manager 84005 101230 121105 Project Manager – Marketing and Creative 72345 86655 104145 Customer Experience Marketing Manager 63335 79500 95135 Media Director 102820 124285 145220 Media Planner 62805 73670 89040 Marketing Analytics Manager 103085 120310 139655 Marketing Analytics Specialist 72875 87715 111035 Market Researcher 61215 76055 93545 Event Manager 58565 71550 87980 Event Coordinator 46640 53795 63070

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