Content Strategist Salary in Chicago, IL | Robert Half

Content Strategist in Chicago, IL

Content Strategist Job Description

The content strategist’s core responsibility is to develop an effective content strategy based on a company’s or client’s business objectives and a customer’s or end user’s needs. That includes planning, creating and managing content that is relevant, engaging, easy to find, actionable and shareable across digital platforms. Candidates for this role should be high-level thinkers, standout idea generators and problem solvers who excel at communication and keeping track of details. Project management experience, a firm understanding of user experience, and strong search engine optimization (SEO) and search engine marketing (SEM) skills are often preferred.

Typical content strategist duties:

Creating and maintaining editorial calendars, style guides, taxonomies, metadata frameworks and content migration plansProviding guidance on which channels to use for content delivery and measuring customer engagement to assess the effectiveness of the content strategyManaging other employees and freelancers, maintaining budgets, and assisting with the integration of content

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UX
Facebook Insights
Social Media Channels
Instagram
Content Management System (CMS)
Websites
Marketing Activities
Blogging
SEO
Social Media
Salary for Content Strategist in Chicago, IL
84010 - 132680
25th percentile
84010
New to the role, with little or no experience; requires more than casual instruction or supervision to perform day-to-day duties
50th percentile
109430
Has the experience to consistently perform core responsibilities without direct supervision; very comfortable with processes and subject matter associated with the role
75th percentile
132680
Value to the organization goes far beyond the ability to perform normal job duties; has rare qualifications that enable consistent contribution in unique ways; ready for next career level when available
Projected salaries for related positions Position title 25th percentile 50th percentile 75th percentile Proposal Specialist 82770 99510 112840 Content Manager 84630 99200 119040 Copywriter 79980 97340 113460 Technical Writer – Marketing and Creative 81530 100750 116250 Interactive/Web Copywriter 75950 92070 117180 Copy Editor 63240 83080 95170 Proofreader 58900 69750 83080 Web Content Manager 76260 93310 113460 Web Content Coordinator 63240 73470 85870

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