Content Manager in San Jose, CA

Content Manager Job Description

Content managers are responsible for the strategy and determination of relevant and engaging content for a brand’s customers. They lead the copy development process through the various content creation and review phases of projects. Knowledge of content management systems and a strong understanding of visuals — especially infographics and video — and overall layout is often required for this role. A solid track record of leading successful content marketing campaigns is usually preferred.

Typical content manager duties:

Ensuring all copy is relevant, engaging and optimized for search engines

Confirming that content is strategically sound, brand-appropriate and aligned with the company’s overall creative approach

Analyzing website and social media metrics to evaluate the performance of content strategies and make improvements

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Facebook Insights

Social Media Channels

Twitter

Instagram

Content Management System (CMS)

Media Agency

Websites

Marketing Activities

Social Media

Blogging

Salary for Content Manager in San Jose, CA

90090 - 126720

25th percentile

90090

New to the role, with little or no experience; requires more than casual instruction or supervision to perform day-to-day duties

50th percentile

105600

Has the experience to consistently perform core responsibilities without direct supervision; very comfortable with processes and subject matter associated with the role

75th percentile

126720

Value to the organization goes far beyond the ability to perform normal job duties; has rare qualifications that enable consistent contribution in unique ways; ready for next career level when available

Projected salaries for related positions

Position title

25th percentile

50th percentile

75th percentile

Content Strategist

89430

116490

141240

Proposal Specialist

88110

105930

120120

Copywriter

85140

103620

120780

Technical Writer – Marketing and Creative

86790

107250

123750

Interactive/Web Copywriter

80850

98010

124740

Copy Editor

67320

88440

101310

Proofreader

62700

74250

88440

Web Content Manager

81180

99330

120780

Web Content Coordinator

67320

78210

91410

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