Product Marketing Manager in Ontario, CA

Product Marketing Manager Job Description

A product marketing manager is crucial in driving demand for and adoption of a company’s products or services. Operating within a marketing agency or a corporate setting, this role involves close collaboration with various departments such as sales, product development and advertising. A bachelor’s degree in marketing or a related field is usually required, along with a strong background in strategy development, consumer behavior analysis and digital marketing.

Typical product marketing manager duties:

Creating and executing marketing plans aimed at increasing product adoption and revenue

Conducting market research to identify customer needs and opportunities

Collaborating with the sales and product development teams to bring the product to market

Developing marketing materials such as brochures, videos, and website content

Analyzing key performance indicators to measure the effectiveness of marketing initiatives

Implementing customer retention and upsell strategies

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Salary for Product Marketing Manager in Ontario, CA

101775 - 166380

25th percentile

101775

New to the role, with little or no experience; requires more than casual instruction or supervision to perform day-to-day duties

50th percentile

129210

Has the experience to consistently perform core responsibilities without direct supervision; very comfortable with processes and subject matter associated with the role

75th percentile

166380

Value to the organization goes far beyond the ability to perform normal job duties; has rare qualifications that enable consistent contribution in unique ways; ready for next career level when available

Projected salaries for related positions

Position title

25th percentile

50th percentile

75th percentile

Product Manager – Marketing and Creative

98235

124490

145435

Growth Marketing Manager

95580

120950

147205

Demand Generation Manager

93220

117115

140125

E-Commerce Marketing Manager

94990

111510

135995

Brand Manager

91155

109740

131275

Project Manager – Marketing and Creative

78765

94400

113575

Customer Experience Marketing Manager

69030

86730

103840

Media Director

108855

131570

153695

Digital Media Buyer

69915

81715

99710

Media Planner

63130

75225

96170

Marketing Analytics Manager

112395

125965

152220

Marketing Analytics Specialist

72275

91745

116525

Market Researcher

67260

80535

102955

Event Manager

64015

76110

90860

Event Coordinator

51035

59000

69030

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