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Digital Strategist in Philadelphia, PA

Digital Strategist Job Description

Digital strategists identify digital marketing strategies for meeting a company’s or client’s goals and define target audiences for digital campaigns. These professionals may lead or participate in search engine optimization (SEO) and search engine marketing (SEM) efforts and use web analytics software to gain insight into user behaviors. The position requires the ability to translate quantitative information into creative strategies.

Typical digital strategist duties:

Using web-based tools to conduct market researchIdentifying the appropriate digital media channels and strategies to connect and engage with customersAnalyzing data and measuring the effectiveness of campaigns

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Salary for Digital Strategist in Philadelphia, PA
103103 - 143004
25th percentile
103103
The candidate is new to the role and building the needed skills, experience and autonomy.
50th percentile
121451
The candidate has the experience to perform core responsibilities without direct supervision and is comfortable with the role’s processes and subject matter.
75th percentile
143004
The candidate delivers value beyond the stated job duties, has advanced qualifications and experience, and is ready for the next career level.
Projected salaries for related positions Position title 25th percentile 50th percentile 75th percentile Digital Marketing Manager 92618 115626 132228 Digital Marketing Specialist 66114 78929 93783 Digital Project Manager 85336 109219 129024 Email Marketing Manager 79803 101064 120286 Email Marketing Specialist 59706 73978 85336 Marketing Automation Specialist 80968 93491 110093 SEO Specialist 76599 89123 104559 Paid Search Specialist 71939 85628 96986 Social Media Manager 72813 90870 111258 Social Media Specialist 59415 71065 84463 Digital Community Manager 61454 76016 87666

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