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Digital Strategist in New York, NY

Digital Strategist Job Description

Digital strategists identify digital marketing strategies for meeting a company’s or client’s goals and define target audiences for digital campaigns. These professionals may lead or participate in search engine optimization (SEO) and search engine marketing (SEM) efforts and use web analytics software to gain insight into user behaviors. The position requires the ability to translate quantitative information into creative strategies.

Typical digital strategist duties:

Using web-based tools to conduct market researchIdentifying the appropriate digital media channels and strategies to connect and engage with customersAnalyzing data and measuring the effectiveness of campaigns

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Salary for Digital Strategist in New York, NY
120803 - 167554
25th percentile
120803
The candidate is new to the role and building the needed skills, experience and autonomy.
50th percentile
142301
The candidate has the experience to perform core responsibilities without direct supervision and is comfortable with the role’s processes and subject matter.
75th percentile
167554
The candidate delivers value beyond the stated job duties, has advanced qualifications and experience, and is ready for the next career level.
Projected salaries for related positions Position title 25th percentile 50th percentile 75th percentile Digital Marketing Manager 108518 135476 154928 Digital Marketing Specialist 77464 92479 109883 Digital Project Manager 99986 127969 151174 Email Marketing Manager 93503 118414 140936 Email Marketing Specialist 69956 86678 99986 Marketing Automation Specialist 94868 109541 128993 SEO Specialist 89749 104423 122509 Paid Search Specialist 84289 100328 113636 Social Media Manager 85313 106470 130358 Social Media Specialist 69615 83265 98963 Digital Community Manager 72004 89066 102716

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