Digital Strategist Salary in Minneapolis, MN | Robert Half

Digital Strategist in Minneapolis, MN

Digital Strategist Job Description

Digital strategists identify digital marketing strategies for meeting a company’s or client’s goals and define target audiences for digital campaigns. These professionals may lead or participate in search engine optimization (SEO) and search engine marketing (SEM) efforts and use web analytics software to gain insight into user behaviors. The position requires the ability to translate quantitative information into creative strategies.

Typical digital strategist duties:

Using web-based tools to conduct market researchIdentifying the appropriate digital media channels and strategies to connect and engage with customersAnalyzing data and measuring the effectiveness of campaigns

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Facebook Insights
UX
Optimization
Google Analytics
Google AdWords
Digital
Websites
SEO
Campaign Planning
Media Agency
Salary for Digital Strategist in Minneapolis, MN
88543 - 125993
25th percentile
88543
New to the role, with little or no experience; requires more than casual instruction or supervision to perform day-to-day duties
50th percentile
105663
Has the experience to consistently perform core responsibilities without direct supervision; very comfortable with processes and subject matter associated with the role
75th percentile
125993
Value to the organization goes far beyond the ability to perform normal job duties; has rare qualifications that enable consistent contribution in unique ways; ready for next career level when available
Projected salaries for related positions Position title 25th percentile 50th percentile 75th percentile Digital Marketing Manager 84263 105395 120375 Digital Marketing Specialist 59653 71423 84798 Digital Project Manager 77308 98708 116630 Web/Mobile Analytics Specialist 76238 91218 115828 Email Marketing Manager 71690 87473 108070 Email Marketing Specialist 54570 66340 78110 SEO Specialist 61258 80518 94695 Paid Search Specialist 57780 71690 87740 Marketing Automation Specialist 65538 79983 100580 Social Media Manager 65003 81053 99510 Social Media Specialist 53768 64200 76505 Digital Community Manager 55640 68748 79180

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