Digital Marketing Manager Salary in Minneapolis, MN | Robert Half

Digital Marketing Manager in Minneapolis, MN

Digital Marketing Manager Job Description

The digital marketing manager plays a key role in enhancing a company’s brand awareness within the digital space, as well as driving website traffic, leads and sales. This role involves driving various digital marketing efforts, from search engine optimization (SEO) and search engine marketing (SEM) to email and social media. Strong analytical and collaborative skills and proven experience leading and managing digital campaigns are often required. Employers often seek candidates with relevant business knowledge and an understanding of web analytics.

Typical digital marketing manager duties:

Developing, implementing and managing marketing campaigns that promote a company and its products or services online or via digital channelsWorking closely with marketing team members, supporting teams, and agencies and vendors to execute digital campaignsAnalyzing customer and user data and measuring and reporting on the performance of digital campaigns

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Facebook Insights
Social Media Channels
Optimization
Google Analytics
Instagram
Digital Marketing
Websites
Marketing Activities
SEO
Social Media
Salary for Digital Marketing Manager in Minneapolis, MN
84263 - 120375
25th percentile
84263
New to the role, with little or no experience; requires more than casual instruction or supervision to perform day-to-day duties
50th percentile
105395
Has the experience to consistently perform core responsibilities without direct supervision; very comfortable with processes and subject matter associated with the role
75th percentile
120375
Value to the organization goes far beyond the ability to perform normal job duties; has rare qualifications that enable consistent contribution in unique ways; ready for next career level when available
Projected salaries for related positions Position title 25th percentile 50th percentile 75th percentile Digital Strategist 88543 105663 125993 Digital Marketing Specialist 59653 71423 84798 Digital Project Manager 77308 98708 116630 Web/Mobile Analytics Specialist 76238 91218 115828 Email Marketing Manager 71690 87473 108070 Email Marketing Specialist 54570 66340 78110 SEO Specialist 61258 80518 94695 Paid Search Specialist 57780 71690 87740 Marketing Automation Specialist 65538 79983 100580 Social Media Manager 65003 81053 99510 Social Media Specialist 53768 64200 76505 Digital Community Manager 55640 68748 79180

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