Digital Strategist in Cincinnati, OH

Digital Strategist Job Description

Digital strategists identify digital marketing strategies for meeting a company’s or client’s goals and define target audiences for digital campaigns. These professionals may lead or participate in search engine optimization (SEO) and search engine marketing (SEM) efforts and use web analytics software to gain insight into user behaviors. The position requires the ability to translate quantitative information into creative strategies.

Typical digital strategist duties:

Using web-based tools to conduct market research

Identifying the appropriate digital media channels and strategies to connect and engage with customers

Analyzing data and measuring the effectiveness of campaigns

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Facebook Insights

Optimization

Google Analytics

Google AdWords

Digital

Websites

SEO

Campaign Planning

Media Agency

Salary for Digital Strategist in Cincinnati, OH

80681 - 114806

25th percentile

80681

New to the role, with little or no experience; requires more than casual instruction or supervision to perform day-to-day duties

50th percentile

96281

Has the experience to consistently perform core responsibilities without direct supervision; very comfortable with processes and subject matter associated with the role

75th percentile

114806

Value to the organization goes far beyond the ability to perform normal job duties; has rare qualifications that enable consistent contribution in unique ways; ready for next career level when available

Projected salaries for related positions

Position title

25th percentile

50th percentile

75th percentile

Digital Marketing Manager

76781

96038

109688

Digital Marketing Specialist

54356

65081

77269

Digital Project Manager

70444

89944

106275

Web/Mobile Analytics Specialist

69469

83119

105544

Email Marketing Manager

65325

79706

98475

Email Marketing Specialist

49725

60450

71175

SEO Specialist

55819

73369

86288

Paid Search Specialist

52650

65325

79950

Marketing Automation Specialist

59719

72881

91650

Social Media Manager

59231

73856

90675

Social Media Specialist

48994

58500

69713

Digital Community Manager

50700

62644

72150

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