Content Manager in Salt Lake City, UT

Content Manager Job Description

Content managers are responsible for the strategy and determination of relevant and engaging content for a brand’s customers. They lead the copy development process through the various content creation and review phases of projects. Knowledge of content management systems and a strong understanding of visuals — especially infographics and video — and overall layout is often required for this role. A solid track record of leading successful content marketing campaigns is usually preferred.

Typical content manager duties:

Ensuring all copy is relevant, engaging and optimized for search engines

Confirming that content is strategically sound, brand-appropriate and aligned with the company’s overall creative approach

Analyzing website and social media metrics to evaluate the performance of content strategies and make improvements

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Facebook Insights

Social Media Channels

Twitter

Instagram

Content Management System (CMS)

Media Agency

Websites

Marketing Activities

Social Media

Blogging

Salary for Content Manager in Salt Lake City, UT

73710 - 103680

25th percentile

73710

New to the role, with little or no experience; requires more than casual instruction or supervision to perform day-to-day duties

50th percentile

86400

Has the experience to consistently perform core responsibilities without direct supervision; very comfortable with processes and subject matter associated with the role

75th percentile

103680

Value to the organization goes far beyond the ability to perform normal job duties; has rare qualifications that enable consistent contribution in unique ways; ready for next career level when available

Projected salaries for related positions

Position title

25th percentile

50th percentile

75th percentile

Content Strategist

73170

95310

115560

Proposal Specialist

72090

86670

98280

Copywriter

69660

84780

98820

Technical Writer – Marketing and Creative

71010

87750

101250

Interactive/Web Copywriter

66150

80190

102060

Copy Editor

55080

72360

82890

Proofreader

51300

60750

72360

Web Content Manager

66420

81270

98820

Web Content Coordinator

55080

63990

74790

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