Content Manager Salary in Dallas, TX | Robert Half

Content Manager in Dallas, TX

Content Manager Job Description

Content managers are responsible for the strategy and determination of relevant and engaging content for a brand’s customers. They lead the copy development process through the various content creation and review phases of projects. Knowledge of content management systems and a strong understanding of visuals — especially infographics and video — and overall layout is often required for this role. A solid track record of leading successful content marketing campaigns is usually preferred.

Typical content manager duties:

Ensuring all copy is relevant, engaging and optimized for search enginesConfirming that content is strategically sound, brand-appropriate and aligned with the company’s overall creative approachAnalyzing website and social media metrics to evaluate the performance of content strategies and make improvements

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Facebook Insights
Social Media Channels
Twitter
Instagram
Content Management System (CMS)
Media Agency
Websites
Marketing Activities
Social Media
Blogging
Salary for Content Manager in Dallas, TX
76440 - 107520
25th percentile
76440
New to the role, with little or no experience; requires more than casual instruction or supervision to perform day-to-day duties
50th percentile
89600
Has the experience to consistently perform core responsibilities without direct supervision; very comfortable with processes and subject matter associated with the role
75th percentile
107520
Value to the organization goes far beyond the ability to perform normal job duties; has rare qualifications that enable consistent contribution in unique ways; ready for next career level when available
Projected salaries for related positions Position title 25th percentile 50th percentile 75th percentile Content Strategist 75880 98840 119840 Proposal Specialist 74760 89880 101920 Copywriter 72240 87920 102480 Technical Writer – Marketing and Creative 73640 91000 105000 Interactive/Web Copywriter 68600 83160 105840 Copy Editor 57120 75040 85960 Proofreader 53200 63000 75040 Web Content Manager 68880 84280 102480 Web Content Coordinator 57120 66360 77560

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