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Social Media Manager in Calgary, AB

Social Media Manager Job Description

The social media manager is responsible for developing and executing a social media strategy on various social channels to increase brand awareness, engage with the target audience, and drive business growth. This role requires a strong understanding of social media platforms, content creation, and analytics.

Typical social media manager duties:

Develop and implement a comprehensive social media strategy aligned with business objectives. Define target audience, key performance indicators (KPIs), and campaign goals. Create engaging and shareable content across various platforms. Collaborate with design and copywriting teams for content creation. Monitor social media channels for brand mentions, customer inquiries, and feedback. Track and analyze social media metrics to measure campaign performance.

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Salary for Social Media Manager in Calgary, AB
75501 - 95618
25th percentile
75501
The candidate is new to the role and building the needed skills, experience and autonomy.
50th percentile
87258
The candidate has the experience to perform core responsibilities without direct supervision and is comfortable with the role’s processes and subject matter.
75th percentile
95618
The candidate delivers value beyond the stated job duties, has advanced qualifications and experience, and is ready for the next career level.
Projected salaries for related positions Position title 25th percentile 50th percentile 75th percentile Digital Project Manager 74195 98753 111293 Digital Strategist 76808 92221 110770 Web/Mobile Analytics Specialist 66880 78898 93266 Digital Marketing Manager 86996 103194 121743 Digital Marketing Specialist 60088 66096 78114 Email Marketing Manager 77591 92744 101104 Email Marketing Specialist 60088 70538 78636 Social Media Specialist 58781 69493 80988 SEO Specialist 61916 72366 83861 Marketing Automation Specialist 58781 78114 95618 SEM/PPC Specialist 62700 72366 80465 Digital Community Coordinator 55385 64268 76808

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