We are offering a permanent employment opportunity for a Marketing Project Manager to join our team located in Rancho Cordova, California. This role involves a wide range of marketing activities, including campaign execution, project management, and stakeholder management. The job function will require you to work independently, manage your time effectively, and demonstrate excellent cross-functional team leadership skills.
Responsibilities
• Execute marketing plans by developing specific project plans, preparing creative briefs, estimating costs, and scheduling resources and production.
• Manage all facets of campaign execution across multiple channels, including digital, email, and direct mail.
• Oversee the successful implementation of marketing collateral and materials, tracking budgets, and project deliverables/milestones.
• Monitor vendor and internal unit activities, approve technical and artistic phases of marketing materials.
• Track marketing campaigns to evaluate results and provide recommendations for future marketing promotions.
• Work individually or with a team to recommend action, schedule and plan projects, estimate cost, and manage projects to completion.
• Prepare reports and communications on project status to management.
• Apply knowledge of the health insurance industry, including products, services, and their financial drivers.
• Ensure compliance with legal, brand, and regulatory requirements for marketing health insurance plans.
• Manage and influence stakeholders effectively.
• Strong communication skills, both written and verbal
• Proficiency in marketing principles and practices
• Experience in training and developing team members
• Ability to efficiently plan and organize tasks
• Knowledge of materials handling in a marketing context
• Experience in planning processes and budget processes
• Skilled in scheduling and project management
• Knowledge of the software 'About Time'
• Proven leadership skills
• Ability to perform ad hoc financial tasks
• Experience in brand awareness strategies and implementation
• Knowledge of digital marketing techniques
• Ability to effectively engage with stakeholders
• Experience in executing deliverables on time
• Proven ability to manage a marketing campaign
• Ability to prepare detailed and accurate reports
• Knowledge of health insurance industry is a plus
• Skilled in project planning and execution
• Ability to develop and implement a marketing plan
• Experience in direct mail campaigns
• Knowledge of regulatory compliance in the marketing field
Role is fully remote, but the candidate must reside in California.