We are looking for an experienced Content Marketing Manager to join our team in Ann Arbor, Michigan. This is a contract-to-permanent position that requires a strategic thinker capable of managing multiple priorities in a fast-paced environment. The ideal candidate will collaborate closely with internal teams to develop and execute comprehensive content strategies that align with business goals.<br><br>Responsibilities:<br>• Develop and implement content strategies that support integrated marketing initiatives, including PR and social media campaigns.<br>• Collaborate closely with the social media team to create and maintain a content calendar that aligns with organizational objectives.<br>• Oversee the creation and editing of high-quality content across various platforms, including blogs, press releases, and billboard messaging.<br>• Manage both organic and paid social media content to maximize audience engagement and reach.<br>• Provide strategic direction for corporate communications and ensure consistency in messaging.<br>• Analyze content performance metrics to refine strategies and improve effectiveness.<br>• Partner with creative teams to ensure content aligns with branding and marketing goals.<br>• Stay informed about emerging technologies, including AI platforms, to enhance content development processes.<br>• Coordinate with internal and external writers to ensure timely delivery of content.<br>• Maintain a collaborative approach to work, fostering partnerships across departments.
Robert Half is seeking a driven, ambitious, and entrepreneurial Digital Sales Strategist to join our client's Strategic Solutions team. In this high-impact role, you’ll sell our client's growing portfolio of media, marketing, and research solutions within the healthcare and technology industry. This is a hunter-focused role designed for someone who loves creating new opportunities, building a sales book of business from scratch, building strong client relationships, and closing meaningful business. You’ll work closely with senior technology decision-makers, positioning the company as a premiere media and research partner for vendors. If you're energized by growth, motivated by results, and excited to help companies connect with senior leaders in a niche industry, this role is for you. <br> Duties and responsibilities • Identify, target, and qualify new prospects to build a strong revenue pipeline • Drive full cycle sales outreach, discovery, solution design, and closing • Introduce new media and marketing products to the marketplace • Articulate the value of digital media, marketing, and research offerings • Collaborate cross-functionally within the Strategic Solutions team • Develop and execute an annual sales plan to meet and exceed revenue goals • Maintain accurate records, forecasting, and reporting in HubSpot CRM • Provide exceptional client service to ensure success and long-term partnerships • Work cross-functionally to ensure campaigns run on time and achieve stated goals
We are looking for an experienced Social Media Coordinator to join our team in Ann Arbor, Michigan. This Contract to permanent position is ideal for a creative and strategic individual with a strong background in managing corporate social media platforms and building engaging content strategies. You will play a key role in enhancing the organization's online presence, collaborating with external partners, and staying ahead of social media trends.<br><br>Responsibilities:<br>• Develop and execute comprehensive social media strategies across multiple platforms, including Meta, LinkedIn, TikTok, Reddit, YouTube, and Instagram.<br>• Create and manage content calendars, ensuring timely delivery of high-quality posts, including short-form videos, reels, hashtags, and curated copy.<br>• Monitor and analyze social media trends, adapting strategies to align with current events and audience preferences.<br>• Collaborate with sports teams and other external partners to create engaging and brand-aligned content.<br>• Utilize digital asset management tools to organize and manage multimedia content effectively.<br>• Implement both organic and paid social media campaigns to drive engagement and achieve marketing objectives.<br>• Represent the organization through external posts, maintaining professionalism and brand consistency.<br>• Provide after-hours availability as needed to respond to trends and events occurring during evenings or weekends.<br>• Work closely with internal teams to establish a structured approach to social media planning and execution.<br>• Produce and edit video and photo content to support dynamic social media campaigns.
