Robert Half is seeking a results-driven Digital Marketing Specialist for a long-term employment opportunity in Southfield, Michigan. As a Digital Marketing Specialist, you will be responsible for developing and implementing digital marketing strategies to enhance online presence and drive customer engagement.
Responsibilities:
- Plan, execute, and optimize digital marketing campaigns across various channels such as social media, search engine marketing (SEM), email marketing, and display advertising.
- Monitor and analyze campaign performance using analytics tools to identify areas for improvement and optimize conversion rates.
- Conduct market research and competitor analysis to identify digital marketing trends and opportunities.
- Track and report on key metrics to measure the success of digital marketing initiatives.
Requirements:
- Bachelor's degree in Marketing, Digital Marketing, or a related field.
- Proven experience in developing and executing digital marketing campaigns.
- In-depth knowledge of digital marketing channels such as social media, SEO, SEM, email marketing, and display advertising.
- Proficiency in using digital marketing tools and platforms.
- Strong analytical skills with the ability to interpret data and draw actionable insights.
- Ability to thrive in a fast-paced and collaborative environment.
Innovation starts with people.®
Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles. Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app and get 1-tap apply, notifications of AI-matched jobs, and much more. All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information. © 2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to Robert Half’s Terms of Use.5 results for Seo Specialist in Detroit, MI
- Southfield, MI
- remote
- Temporary
- - USD / Hourly
- <p>Robert Half is seeking a results-driven Digital Marketing Specialist for a long-term employment opportunity in Southfield, Michigan. As a Digital Marketing Specialist, you will be responsible for developing and implementing digital marketing strategies to enhance online presence and drive customer engagement.</p><p> </p><p>Responsibilities:</p><p><br></p><ul><li>Plan, execute, and optimize digital marketing campaigns across various channels such as social media, search engine marketing (SEM), email marketing, and display advertising.</li><li>Monitor and analyze campaign performance using analytics tools to identify areas for improvement and optimize conversion rates.</li><li>Conduct market research and competitor analysis to identify digital marketing trends and opportunities.</li><li>Track and report on key metrics to measure the success of digital marketing initiatives.</li></ul><p><br></p>
- 2025-05-28T14:48:57Z
- Detroit, MI
- remote
- Temporary
- - USD / Hourly
- <p>Robert Half is working with a dynamic client who is seeking a Marketing Automation Consultant to enhance their marketing operations, streamline processes, and maximize engagement through CRM platforms. The ideal candidate will have hands-on experience with marketing automation tools, such as Marketo, HubSpot, Salesforce Marketing Cloud, or Pardot, and will help the client implement, optimize, and manage data-driven strategies to drive business growth. Responsibilities As a Marketing Automation Consultant, your primary tasks will include: Designing and implementing marketing automation workflows tailored to business goals, using platforms like Marketo, HubSpot, Salesforce Marketing Cloud, or Pardot (Source: RH Acronym Guide.docx). Managing CRM integrations and ensuring the seamless flow of data across platforms. Collaborating with cross-functional teams, including sales, marketing, and IT, to optimize processes and improve campaign effectiveness. Configuring lead scoring models, email campaigns, and nurture strategies to generate experience in leads and drive revenue. Monitoring campaign performance and providing actionable insights through data analytics and reporting. Troubleshooting automation and CRM challenges, delivering innovative solutions to improve system efficiency. Training teams on marketing automation platforms to ensure adoption and successful utilization.</p>
- 2025-05-28T15:28:50Z
- Southfield, MI
- remote
- Temporary
- - USD / Hourly
- <p>Robert Half is seeking an experienced Ecommerce Marketing Specialist for a contract to permanent position with our client in Southfield, Michigan. As an Ecommerce Marketing Specialist, you will be responsible for driving online sales and optimizing the client's ecommerce platform to enhance the customer shopping experience. </p><p><br></p><p>Responsibilities: </p><p><br></p><ul><li>Develop and execute ecommerce marketing strategies to increase online traffic, conversion rates, and revenue.</li><li>Manage and optimize the ecommerce platform, ensuring product listings are accurate and up to date.</li><li>Collaborate with the marketing team to create compelling product descriptions and engaging content.</li><li>Conduct market research and analyze competitor activities to identify opportunities and trends.</li><li>Implement SEO and SEM best practices to improve the website's search engine rankings.</li><li>Utilize analytics tools to measure website performance, track KPIs, and identify areas for improvement.</li><li>Work within ecommerce platforms like Woocommerce, Salesforce Commerce Cloud, Shopify, Squarespace, Amazon Seller Central.</li><li>Coordinate with cross-functional teams to plan and execute promotional campaigns.</li><li>Monitor and respond to customer feedback and inquiries to enhance customer satisfaction.</li><li>Stay up to date with ecommerce industry trends and best practices.</li></ul><p><br></p>
- 2025-05-28T14:53:45Z
- Troy, MI
- onsite
- Permanent
- 70000.00 - 85000.00 USD / Yearly
- <p>We are looking for a skilled Communication Specialist to join our clients team in Troy, Michigan. In this full time role, you will be responsible for crafting and executing effective internal and external communication strategies that align with organizational goals. You will play a key part in enhancing team engagement, ensuring consistent messaging, and delivering impactful content across multiple channels.</p><p><br></p><p>Responsibilities:</p><p>• Develop and implement communication plans that align with organizational objectives and enhance internal and external messaging.</p><p>• Collaborate with stakeholders to assess communication needs, refine messaging, and create strategic plans to support corporate initiatives.</p><p>• Design and deliver content across various platforms, including blogs, videos, press releases, training materials, and digital signage.</p><p>• Manage and maintain internal communication tools such as team member portals and digital signage networks, ensuring they are user-friendly and effectively organized.</p><p>• Partner with Human Resources to promote team engagement through owned communication channels and member-focused strategies.</p><p>• Analyze and track communication performance using key metrics and provide actionable recommendations for improvement.</p><p>• Ensure messaging consistency across audiences by guiding internal and external communication efforts.</p><p>• Build strong relationships with stakeholders to foster trust and collaboration while delivering member-centric communication solutions.</p><p>• Identify opportunities to leverage new technologies and innovations to enhance communication tools and strategies.</p><p>• Prioritize and align work with organizational goals, maintaining an internal communications calendar to ensure timely delivery.</p>
- 2025-05-15T17:53:45Z
- Detroit, MI
- remote
- Temporary
- - USD / Hourly
- <p><br></p><p><br></p><p>Robert Half is seeking a talented and experienced Marketing Manager for our client in Detroit. As a Marketing Manager, you will be responsible for leading and implementing strategic marketing initiatives to promote the company's products and services.</p><p> </p><p>Responsibilities: </p><p><br></p><ul><li>Develop and execute comprehensive marketing plans aligned with the company's objectives and target audience.</li><li>Oversee the creation of engaging marketing campaigns across various channels, including digital, print, and social media.</li><li>Conduct market research to identify customer needs, trends, and competitors' activities.</li><li>Collaborate with cross-functional teams to ensure consistent brand messaging and cohesive marketing efforts.</li><li>Manage the marketing budget and allocate resources effectively to achieve marketing goals.</li><li>Analyze marketing campaign performance using metrics and KPIs to measure effectiveness.</li><li>Provide leadership and guidance to the marketing team, fostering a collaborative and innovative environment.</li><li>Stay up to date with industry trends and best practices to drive continuous improvement in marketing strategies.</li><li>Present marketing strategies and campaign results to stakeholders and management.</li></ul><p><br></p>
- 2025-05-28T14:44:07Z