<p>Robert Half’s marketing & creative client is seeking a UX Content Strategist for a 3+ month in the Greater Boston area. This is a remote, 37.5-hour-per-week opportunity; candidates must be willing and able to work eastern (ET) hours. The UX Content Strategist will lead web content strategy and optimization across multiple digital properties, collaborating with internal teams to create, manage, and evolve content frameworks that enhance user experience and support organizational goals.</p><p><br></p><p><strong>Key Responsibilities:</strong></p><ul><li>Develop and manage strategic content deliverables (audits, matrices, models, journey maps, sitemaps)</li><li>Oversee creation, curation, optimization, and measurement throughout content lifecycle lifecycle</li><li>Collaborate with researchers, designers, and stakeholders to identify opportunities to improve</li><li>Conduct content testing and improvements based on insights, data, and analytics</li><li>Lead competitive research and make recommendations for new content opportunities</li><li>Optimize content for SEO, metadata, tagging strategies, and CTAs</li><li>Manage content strategy best practices and support content governance</li></ul>
