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    169 results for Email Marketing Manager

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    Robert Half's client is looking for an Email Marketing Manager in the Hartford, CT area. This is 3-month remote, 40-hour-per-week opportunity; candidates should be able to work eastern (ET) hours. In this role you will be developing and managing email marketing campaigns using Listrak, conducting quality assurance tests on emails to ensure accurate crediting and linking, and collaborating with various teams to present data and coordinate marketing strategies. If available and interested apply today!

    Proficiency in Adobe Dreamweaver and Listrak

    • Experience with Customer Relationship Management (CRM) systems.

    • Proficient use of Email Marketing Platforms.

    • Familiarity with Email Service Providers.

    • Skilled in using Exact Target for email campaigns.

    • Demonstrable experience with AB Testing.

    • Strong analytical skills and data-driven thinking.

    • Knowledge of industry's best practices in email marketing.

    • Proven track record in enhancing brand awareness through email marketing.

    • Experience in campaign planning and execution.

    Innovation starts with people.®

    Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles. Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app and get 1-tap apply, notifications of AI-matched jobs, and much more. All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information. © 2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to Robert Half’s Terms of Use.

    169 results for Email Marketing Manager

    Email Marketing Manager <p>Robert Half's client is looking for an Email Marketing Manager in the Hartford, CT area. This is 3-month remote, 40-hour-per-week opportunity; candidates should be able to work eastern (ET) hours. In this role you will be developing and managing email marketing campaigns using Listrak, conducting quality assurance tests on emails to ensure accurate crediting and linking, and collaborating with various teams to present data and coordinate marketing strategies. If available and interested apply today!</p> Email Marketing Manager <p>We are currently offering a short-term contract employment opportunity for an Email Marketing Manager in Denver, Colorado. In this role, you will be tasked with managing email marketing campaigns, coordinating with internal teams, and leveraging your knowledge of CRM systems to drive brand awareness and engagement. </p><p><br></p><p>Responsibilities:</p><p>• Utilize Pardot to develop and dispatch emails using existing templates</p><p>• Handle incoming email requests from the marketing team, taking into account content, timing, and audience specifications</p><p>• Collaborate with the Marketing and Tech teams to manage send/suppression lists</p><p>• Implement A/B testing and occasional drip campaign automations</p><p>• Aid in coordinating the email calendar with the Marketing team</p><p>• Provide expertise in Pardot and troubleshoot any platform or contact record issues</p><p>• Offer advice on email marketing best practices and assist with analytics</p><p>• Explore strategic initiatives to boost the impact of email marketing campaigns</p><p>• Navigate and comply with the regulations of the financial services industry</p> Digital Marketing Manager <p>A Digital Marketing Analyst job description typically involves analyzing data from various digital marketing channels to identify trends, measure campaign performance, and provide actionable insights to optimize strategies and maximize ROI, requiring strong analytical skills, proficiency in data analysis tools like Google Analytics, and excellent communication to present findings to stakeholders effectively; key responsibilities include <strong>data collection, reporting, campaign performance evaluation, trend analysis, and recommending data-driven improvements across digital marketing channels like SEO, social media, and email marketing</strong>. </p><p><br></p><p><strong>Key Responsibilities: </strong></p><ul><li><strong>Data Analysis and Reporting:</strong> Extract and analyze data from various digital marketing channels (website traffic, social media engagement, PPC campaigns, email marketing) using analytics platforms to identify trends and patterns. </li><li><strong>Campaign Performance Evaluation:</strong> Monitor and measure the effectiveness of digital marketing campaigns across different channels, tracking key metrics like conversion rates, click-through rates, and ROI. </li><li><strong>Trend Analysis:</strong> Identify emerging trends in the digital marketing landscape and assess their potential impact on the business. </li><li><strong>Actionable Insights:</strong> Translate data analysis into actionable insights and recommendations to improve marketing strategies and optimize campaign performance. </li><li><strong>Dashboard Creation:</strong> Develop and maintain comprehensive dashboards to visualize key performance indicators (KPIs) and effectively communicate data to stakeholders. </li><li><strong>A/B Testing:</strong> Conduct A/B testing on website elements, landing pages, and email marketing campaigns to identify optimal variations for improved engagement and conversion. </li><li><strong>Competitive Analysis:</strong> Monitor competitor digital marketing strategies and identify opportunities for differentiation. </li><li><strong>SEO Optimization:</strong> Analyze website performance for search engine optimization (SEO) and recommend improvements to organic search rankings. </li><li><strong>Social Media Analytics:</strong> Track social media performance across platforms, analyze audience engagement, and suggest improvements to social media strategies. </li></ul><p><br></p> Digital Marketing Manager We are on the lookout for a Digital Marketing Manager to join our team in the Wholesale Distribution industry based in Coppell, Texas. As a Digital Marketing Manager, your role will involve launching and promoting a marketplace for consumers, planning and executing campaigns, and managing CRM platforms. This is a remote position.<br><br>Responsibilities:<br>• Launch and promote a consumer-focused marketplace as part of our digital marketing strategy.<br>• Utilize Salesforce Marketing Cloud (SFMC) and Pardot for effective CRM management.<br>• Leverage Google Ad Manager and Google Analytics 4 (GA4) to track, analyze, and improve campaign performance.<br>• Plan and implement marketing campaigns that align with our eCommerce objectives.<br>• Monitor digital marketing trends and adapt strategies to maintain a competitive edge in the Wholesale Distribution industry.<br>• Ensure accurate and efficient processing of customer applications and maintain up-to-date customer records.<br>• Manage customer inquiries and monitor customer accounts to take appropriate actions. Digital Marketing Manager We are searching for a detail-oriented and innovative Digital Marketing Manager to join our team in Princeton, New Jersey. In this role, you will be developing and implementing comprehensive digital marketing strategies to increase brand awareness and customer engagement. <br><br>Responsibilities:<br><br>• Develop and implement digital marketing strategies to improve brand awareness<br>• Utilize Content Management System (CMS) for efficient content creation and management<br>• Leverage Customer Relationship Management (CRM) systems to enhance customer experience and engagement<br>• Plan and execute targeted advertising campaigns using Google Ad and other digital platforms<br>• Analyze campaign performance using tools like Facebook Insights and Google Analytics, making necessary adjustments for optimal results<br>• Coordinate with cross-functional teams to align marketing strategies and campaigns<br>• Stay updated with latest digital marketing trends and technologies, incorporating them into marketing strategies as appropriate<br>• Oversee the creation and management of digital advertisements to ensure alignment with brand guidelines and campaign objectives. Sr. Digital Marketing Manager <p>We are looking for an experienced <strong>Senior Digital Marketing Manager</strong> to support partner marketing initiatives. This contract role is ideal for someone skilled in content marketing and digital strategy, with a strong ability to collaborate across teams and channels. You’ll play a key role in supporting the development and execution of digital content strategies that elevate partner engagement and drive measurable results.</p> Marketing Manager <p>Robert Half is currently seeking a skilled Marketing Manager to join our client's team in Lansing, Michigan. As the Marketing Manager, you will be responsible for developing and executing comprehensive marketing strategies to drive brand awareness, attract new customers, and foster customer loyalty.</p><p> </p><p>Responsibilities:</p><p><br></p><ul><li>Oversee the creation of engaging marketing campaigns across various channels, including digital, print, and social media.</li><li>Conduct market research to identify trends, customer preferences, and competitors' activities.</li><li>Collaborate with cross-functional teams to ensure consistent brand messaging and cohesive marketing efforts.</li><li>Manage and analyze marketing campaign performance, track key metrics, and provide regular reports to stakeholders. </li></ul><p><br></p> Product Marketing Manager <p>Robert Half, Marketing & Creative is looking for a Product Marketing Manager to work onsite for a client in Austin, Texas.</p><p><br></p><p>The Product Marketing Manager will work with marketing and technology teams to lead the product marketing initiatives and rollouts, supporting sales. The Product Marketing Manager will be communicating across multiple disciples - both written and verbal. Product Marketing Manager will be identifying features, benefits and value propositions for each new product, working with the sales teams to strategize end goals. Product Marketing Manager will be leading meetings and uncovering opportunities in multiple client channels. Product Marketing Manager will be the liaison between product and marketing teams to create marketing materials, website projects, email campaigns, etc.</p> Digital Marketing Manager We are introducing an exciting opportunity in the Manufacturing industry, based in Minneapolis, Minnesota. The role is for a Digital Marketing Manager who will be a part of our dynamic team. The workplace is a 5 day per week on-site role.<br><br>Responsibilities:<br><br>• Lead the strategic analysis and reporting of digital customer journeys<br>• Ensure the optimization and accuracy of data management<br>• Foster cross-functional collaboration with a focus on increasing ecommerce conversions and website traffic<br>• Develop robust tracking solutions and navigate privacy regulations<br>• Manage marketing analytics tools and maintain data accuracy<br>• Direct the creation of dashboards and data visualization<br>• Spearhead A/B testing and tagging initiatives<br>• Oversee a team and maintain budget accountability<br>• Collaborate across web, digital marketing, and IT teams to enhance digital experiences and customer acquisition<br>• Ensure brand awareness and consumer awareness through effective campaign planning. Product Marketing Manager <p>Robert Half, Marketing & Creative is looking for a Product Marketing Manager to work onsite for a client in Austin, Texas.</p><p><br></p><p>The Product Marketing Manager will work with marketing and technology teams to lead the product marketing initiatives and rollouts, supporting sales. The Product Marketing Manager will be communicating across multiple disciples - both written and verbal. Product Marketing Manager will be identifying features, benefits and value propositions for each new product, working with the sales teams to strategize end goals. Product Marketing Manager will be leading meetings and uncovering opportunities in multiple client channels. Product Marketing Manager will be the liaison between product and marketing teams to create marketing materials, website projects, email campaigns, etc.</p> Marketing Manager <p>Robert Half's Marketing & Creative client is looking for a Marketing Manager for a 6-10+ month contract in the Greater Boston area. This is a hybrid, 40-hour-per-week opportunity; candidates should be open to going onsite 1 day-per-week. The Marketing Manager will create and implement multi-channel campaigns (email, digital ads, social media, PR, and more) for promoting digital services, collaborate with experts to produce white papers, videos, blogs, and other materials to support thought leadership and marketing goals, and lead marketing for significant thought leadership projects to drive brand awareness and generate leads. If interested and available, apply today! </p> Digital Marketing Operations Manager <p>Robert Half Marketing & Creative is looking for a Digital Marketing Operations Manager for one of our clients in Charlotte, NC! <strong>This position is a 100% remote ongoing freelance opportunity!</strong></p><p><br></p><p><strong><u>Responsibilities:</u></strong></p><p><br></p><p>• Lead the development and optimization of our marketing operations strategy, ensuring flawless execution across multiple platforms like email, SMS, digital, and voice/inside sales.</p><p>• Utilize HubSpot extensively for marketing automation, lead management, and reporting tasks.</p><p>• Drive the mapping and refining process of the customer journey, identifying crucial touchpoints to boost engagement and conversion rates.</p><p>• Design, implement, and analyze omnichannel marketing campaigns that align with our business objectives.</p><p>• Work closely with sales, product, and customer success teams to drive alignment and enhance lead nurturing strategies.</p><p>• Measure and report on key marketing metrics, providing insights and making recommendations for continuous improvement.</p><p>• Maintain data integrity and ensure compliance with marketing best practices and regulations.</p><p>• Leverage your expertise in Bing, Content Management System (CMS), CRM, Facebook Insights, Google Ad, Advertisements, Analytics, Blogging, Brand Awareness, Campaign Planning, HubSpot, Omnichannel marketing, Digital Marketing, Integrated Marketing Campaigns, Marketing Campaign, Online Marketing Campaigns, Customer journey, Customer Journey Mapping, and Email Marketing to drive successful marketing operations.</p> Email Marketing Specialist <p><strong>Email Marketing Specialist (Contract)</strong></p><p><strong>Location:</strong> Roswell, GA (Onsite, 3 days/week) </p><p><strong>Duration:</strong> 3-6 Month Contract (Potential for Extension) </p><p><strong>Hours:</strong> 40 Hours/Week</p><p><br></p><p><br></p><p><strong>Responsibilities:</strong></p><ul><li>Develop and execute end-to-end email marketing campaigns, including strategy, content creation, segmentation, testing, and reporting.</li><li>Manage and optimize email marketing platforms (e.g., Mailchimp, Klaviyo, etc.).</li><li>Create compelling and engaging email content, including newsletters, promotional emails, and automated sequences.</li><li>Segment email lists to target specific audiences and personalize messaging.</li><li>Conduct A/B testing to optimize email performance and improve key metrics (open rates, click-through rates, conversion rates).</li><li>Analyze campaign performance data and provide actionable insights to improve future campaigns.</li><li>Monitor and maintain email deliverability and compliance with relevant regulations (e.g., CAN-SPAM, GDPR).</li><li>Collaborate with cross-functional teams (marketing, sales, design) to ensure alignment and consistency in messaging.</li><li>Manage email calendar and ensure timely delivery of campaigns.</li><li>Implement and manage automated email workflows and trigger-based campaigns.</li><li>Maintain accurate records of email campaigns and performance metrics.</li></ul><p><br></p> Marketing Manager <p>We are looking for a Marketing Manager to join our team in Englewood, Colorado. In this role, you will be developing and implementing content strategies, managing social media activities, and driving marketing initiatives to increase sales growth. </p><p><br></p><p>Responsibilities</p><p>• Develop and execute marketing programs from inception to completion, utilizing internal resources and fostering teamwork</p><p>• Collaborate with various teams on an array of materials such as creative briefs, web pages, presentations, videos, social media posts, and marketing materials</p><p>• Create engaging promotional videos for brand promotion across various social media platforms and websites</p><p>• Optimize and edit graphic and video content suitable for different social media platforms</p><p>• Participate in video projects from conceptualization to delivery, including storyboard, design, animation, and production</p><p>• Generate graphics, illustrations, and other creative materials for the web, social media, and other digital platforms in line with our brand and values</p><p>• Leverage customer insights, market analysis, and marketing best practices to formulate successful strategies</p><p>• Conduct analytics reporting across multiple platforms, extracting key insights for future campaign development and go-to-market strategies</p><p>• Collaborate with email, performance marketing, and web teams to design and evolve lead-nurturing tactics</p><p>• Manage content and updates for customer touch points, participate in events, and provide sales support</p><p>• Analyze customer and market insights to inform outreach strategies, increase customer conversions, and generate more leads with experience in the field</p><p>• Present marketing programs, strategies, and budgets to internal and external teams, as well as senior leaders</p><p>• Design infographics and presentation materials to simplify complex concepts and data</p><p>• Oversee the design and uploading process for all project materials, adhering to best practices for using a content management system</p><p>• Maintain internal databases for designs, photography, and video.</p> Interactive Developer/Email Marketing <p>We are offering a remote employment opportunity for a detail-oriented Interactive Developer/Email Marketing individual in Irvine, California. This role is pivotal in shaping and upholding our brand's superior presence in email marketing. The position involves working on the conceptual development and programming of emails, animations, and more for our campaigns. You will manage all aspects of design, testing, quality assurance, and delivery. </p><p><br></p><p>Responsibilities:</p><p>• Conceptualize and create high-quality designs for national and regional campaigns.</p><p>• Use InDesign for designing and Salesforce Marketing Cloud for programming and testing eMarketing initiatives.</p><p>• Understand the strategic use of data fields in email marketing to develop highly targeted and personalized campaigns based on customer behavior, preferences, and engagement history.</p><p>• Develop highly responsive, mobile-friendly email designs incorporating cutting-edge techniques to ensure optimal engagement across all devices and platforms.</p><p>• Collaborate with cross-functional teams to align project requirements and objectives with brand guidelines and industry standards.</p><p>• Work closely with the Design Manager, Production Manager, Developers, and the Design/Marketing team in a creative and collaborative work environment.</p><p>• Ensure the quality and accuracy of files prepared in multiple formats for web and mobile, adhering to best practices and industry standards for digital production.</p><p>• Review projects for accuracy and functionality, ensuring alignment with the team’s vision and overall company branding.</p><p>• Stay updated with design/programming trends, tools, and techniques, incorporating innovative approaches to enhance project outcomes.</p><p>• Maintain an organized project management system, including file management, version control, and design process documentation</p> Digital Marketing Specialist <p>Robert Half is seeking a results-driven Digital Marketing Specialist for a long-term employment opportunity in Southfield, Michigan. As a Digital Marketing Specialist, you will be responsible for developing and implementing digital marketing strategies to enhance online presence and drive customer engagement.</p><p> </p><p>Responsibilities:</p><p><br></p><ul><li>Plan, execute, and optimize digital marketing campaigns across various channels such as social media, search engine marketing (SEM), email marketing, and display advertising.</li><li>Monitor and analyze campaign performance using analytics tools to identify areas for improvement and optimize conversion rates.</li><li>Conduct market research and competitor analysis to identify digital marketing trends and opportunities.</li><li>Track and report on key metrics to measure the success of digital marketing initiatives.</li></ul><p><br></p> Marketing Manager <p>Robert Half is seeking a talented and experienced Marketing Manager for our client in Detroit. As a Marketing Manager, you will be responsible for leading and implementing strategic marketing initiatives to promote the company's products and services.</p><p> </p><p>Responsibilities: </p><p><br></p><ul><li>Develop and execute comprehensive marketing plans aligned with the company's objectives and target audience.</li><li>Oversee the creation of engaging marketing campaigns across various channels, including digital, print, and social media.</li><li>Conduct market research to identify customer needs, trends, and competitors' activities.</li><li>Collaborate with cross-functional teams to ensure consistent brand messaging and cohesive marketing efforts.</li><li>Manage the marketing budget and allocate resources effectively to achieve marketing goals.</li><li>Analyze marketing campaign performance using metrics and KPIs to measure effectiveness.</li><li>Provide leadership and guidance to the marketing team, fostering a collaborative and innovative environment.</li><li>Stay up to date with industry trends and best practices to drive continuous improvement in marketing strategies.</li><li>Present marketing strategies and campaign results to stakeholders and management.</li></ul> Partner Marketing Manager <p><strong>Job Title</strong>: Partner Marketing Manager (B2B SaaS)</p><p><strong>Job Description</strong>: We are seeking an experienced and dynamic <strong>Partner Marketing Manager</strong> with a strong background in <strong>B2B SaaS</strong> to join our client's team. In this role, you will be responsible for managing strategic marketing initiatives with partners to drive mutual growth, enhance brand visibility, and generate qualified leads. You will work closely with cross-functional teams to ensure seamless collaboration and successful execution of joint marketing campaigns.</p><p><br></p><p><strong>Key Responsibilities</strong>:</p><ul><li><strong>Develop and Manage Partner Relationships</strong>: Build and maintain strong, strategic relationships with partners to support collaborative marketing efforts.</li><li><strong>Create Co-Marketing Strategies</strong>: Develop and implement joint marketing plans, focusing on demand generation, customer acquisition, and revenue growth.</li><li><strong>Execute Campaigns</strong>: Plan and oversee co-branded campaigns, including content creation, webinars, events, social media, and email marketing initiatives.</li><li><strong>Analyze and Report Performance</strong>: Track and measure the success of partner marketing campaigns using key performance indicators (KPIs) and provide actionable insights for optimization.</li><li><strong>Enablement and Training</strong>: Provide partners with marketing tools, resources, and training to effectively promote joint offerings.</li><li><strong>Cross-Functional Collaboration</strong>: Work closely with sales, product, and marketing teams to align efforts and maximize the impact of partnership initiatives.</li><li><strong>Identify Growth Opportunities</strong>: Explore new partnership opportunities to expand the company’s reach and customer base.</li></ul> Digital Marketing Specialist <p>Digital Marketing Specialist (4-Month Contract - Product Launch)</p><p><br></p><p><strong>About the Role:</strong></p><p>As our Digital Marketing Specialist, you will play a key role in executing a comprehensive digital marketing strategy to support the successful launch of our new product. You will be responsible for managing and optimizing various digital channels, including email marketing, paid and organic social media, and social media scheduling and tracking. You will work closely with our marketing team to ensure a cohesive and impactful launch campaign.</p><p><br></p><p><strong>Responsibilities:</strong></p><ul><li><strong>Email Marketing: </strong>Develop and execute targeted email marketing campaigns to drive product awareness and sales.</li><li>Create compelling email content, including newsletters, promotional offers, and transactional emails.</li><li>Monitor email campaign performance and optimize for open rates, click-through rates, and conversions.</li></ul><p><br></p><ul><li><strong>Paid Social Media Marketing: </strong>Plan, execute, and manage paid social media campaigns across various platforms (e.g., Facebook, Instagram, LinkedIn, TikTok).</li><li>Develop targeted ad sets, monitor campaign performance, and optimize for ROI.</li><li>Analyze data and provide insights on campaign effectiveness.</li></ul><p><br></p><ul><li><strong>Organic Social Media Marketing: </strong>Develop and implement engaging organic social media content strategies.</li><li>Create and curate high-quality content, including posts, stories, and videos.</li><li>Manage social media communities and respond to comments and messages.</li></ul><p><br></p><ul><li><strong>Social Media Management: </strong>Create and maintain a social media content calendar.</li><li>Schedule and publish social media content across all platforms.</li><li>Track and analyze social media metrics and provide regular reports.</li><li>Monitor social listening for brand mentions and industry trends.</li></ul><p><br></p><ul><li><strong>Analytics & Reporting: </strong>Track and analyze key performance indicators (KPIs) across all digital channels.</li><li>Generate regular reports on campaign performance and provide actionable insights.</li><li>Utilize analytics tools (e.g., Google Analytics, social media analytics platforms) to measure and optimize campaign effectiveness.</li><li>Work onsite 3 days a week in Sandy Springs, GA.</li></ul><p><br></p> Marketing Manager <p>Robert Half is seeking a talented and experienced Marketing Manager for our client in Kalamazoo. As a Marketing Manager, you will be responsible for leading and implementing strategic marketing initiatives to promote the company's products and services.</p><p> </p><p>Responsibilities: </p><p><br></p><ul><li>Develop and execute comprehensive marketing plans aligned with the company's objectives and target audience.</li><li>Oversee the creation of engaging marketing campaigns across various channels, including digital, print, and social media.</li><li>Conduct market research to identify customer needs, trends, and competitors' activities.</li><li>Collaborate with cross-functional teams to ensure consistent brand messaging and cohesive marketing efforts.</li><li>Manage the marketing budget and allocate resources effectively to achieve marketing goals.</li><li>Analyze marketing campaign performance using metrics and KPIs to measure effectiveness.</li><li>Provide leadership and guidance to the marketing team, fostering a collaborative and innovative environment.</li><li>Stay up to date with industry trends and best practices to drive continuous improvement in marketing strategies.</li><li>Present marketing strategies and campaign results to stakeholders and management.</li></ul><p><br></p> Marketing Manager We are in the market for a Marketing Manager to join our operations in Miami, Florida. This role is crucial in leading and coordinating marketing efforts to promote the launch of a premium iron supplement product. The Marketing Manager will work closely with agencies to devise and implement marketing strategies, ensuring an integrated approach across retail, eCommerce, and hospital channels to achieve substantial revenue growth.<br><br>Responsibilities:<br><br>• Collaborate with external agencies to conceive and execute integrated marketing campaigns, aligning with our business objectives.<br>• Ensure uniformity in messaging and branding across all platforms through coordinated cross-channel campaigns.<br>• Drive online sales by refining digital strategies, including paid media, email campaigns, and promotions in the e-commerce realm.<br>• Enhance product visibility in retail by implementing strategies such as in-store promotions and merchandising.<br>• Develop targeted campaigns for hospital channels, focusing on education and awareness, and work alongside sales teams to consolidate relationships and generate leads.<br>• Keep a close eye on campaign performance metrics across all channels, providing actionable insights for optimization.<br>• Generate and present reports on campaign success and ROI to senior leadership.<br>• Leverage a comprehensive digital marketing toolkit to develop and execute innovative marketing ideas.<br>• Utilize skills in Adobe Creative Cloud, CRM, Facebook Insights, Google AdWords, Google Analytics, Advertisements, Brand Awareness, Budget Processes, and Campaign Planning.<br>• Foster strong communication and interpersonal skills for agency and stakeholder management. Strategic Marketing Manager <p><strong>Strategic Marketing Manager</strong> with 7+ years of relevant experience needed for a full-time, fully onsite position with our client in Wilmington MA. Must have B2B manufacturing experience. Must have experience in the commodities industry or another industry that has a long value chain (6-7 steps). This position is going to focus on product, price, placement, and promotion with a heavy focus on placement and product. Market research experience is key. Must also be comfortable interviewing existing clients. Salary is 120-150K depending on experience and qualifications. </p><p><br></p><p>***Please note that our client prefers hybrid or onsite but would be open to remote if the candidate comes from the same industry.***</p><p><br></p><p><strong>Responsibilities:</strong></p><p><br></p><p><strong>Strategic Planning</strong></p><ul><li>Develop and implement comprehensive market development strategies for key segments in collaboration with product, technology, and sales teams.</li><li>Identify target accounts and establish effective communication channels to accelerate product adoption across the value chain.</li><li>Plan and coordinate research efforts to explore new applications and market segments in line with current and future product offerings.</li></ul><p><strong> </strong></p><p><strong>Market Research and Analysis</strong></p><ul><li>Stay up to date on market trends, customer demands, and segment-specific insights using various internal and external resources.</li><li>Conduct detailed market assessments to uncover growth opportunities and unique points of competitive differentiation.</li><li>Gather and analyze customer feedback and market data to optimize marketing campaigns and business strategies.</li><li>Engage with customers regularly to acquire insights that inform product development and business direction.</li><li>Monitor the competitive landscape and articulate how products and solutions stand out in the market.</li><li>Share curated and actionable market intelligence with leadership and the wider organization.</li></ul><p><strong> </strong></p><p><strong>Product Positioning and Messaging</strong></p><ul><li>Identify customer value drivers to craft tailored value propositions that resonate with target audiences.</li><li>Develop engaging, high-quality content and messaging for communication campaigns, including collateral, white papers, digital assets, and events.</li><li>Ensure brand identity is consistent and impactful across all marketing materials and channels.</li></ul><p><strong> </strong></p><p><strong>Sales Enablement</strong></p><ul><li>Create and deliver sales tools and resources to equip the sales team and enhance customer acquisition.</li><li>Measure and evaluate the success of enablement initiatives to ensure alignment with sales objectives.</li></ul> Digital Marketing Specialist We are on the lookout for a detail-oriented Digital Marketing Specialist to join our team in the retail industry located in Ft. Lauderdale, Florida. As a Digital Marketing Specialist, your role will primarily focus on collaborating with vendor partners to develop and execute digital marketing campaigns. You will also be expected to strategize various test campaigns, monitor ad compliance, and create performance reports. <br><br>Responsibilities:<br><br>• Collaborate with vendor partners to plan, develop and execute digital marketing campaigns, focusing on Paid Search, Programmatic Display Advertising, and Paid Social advertising. <br>• Develop and strategize test campaigns including ad copy, creative, offers, and landing pages to improve key metrics across all campaigns.<br>• Liaise with Analytics and Ad Ops teams to guarantee proper tagging and integration with websites, analytics tools, and reporting platforms.<br>• Work in collaboration with internal teams to implement new digital advertising programs.<br>• Monitor compliance for active ads across all brands.<br>• Apply a data-driven, quantitative approach to digital advertising.<br>• Generate campaign performance reports and dashboards to evaluate the performance of all marketing campaigns against defined KPIs and goals.<br>• Collaborate with marketing field partners to analyze programs and recommend updates to creative, offers, and other program tactics.<br>• Assist with the allocation of monthly and quarterly budgets.<br>• Maximize the use of co-op funds for digital advertising activities sponsored by vehicle manufacturers. Marketing/Communications Manager <p>Non-profit in Hartford County looking for a Manager of Communications/Marketing to be onsite</p> Part Time Digital Marketing Consultant <p>Robert Half is seeking a part-time Digital Marketing Consultant to support our Global Engineering client located in NOVI, Michigan. In this role, you will be responsible for a wide array of marketing tasks, including market research, trade show organization, content creation, graphic design, digital marketing, and, paid ads & CRM strategy. This position offers a long term contract employment opportunity, onsite 2 days per week, working up to 15-20 hours per week. This is an ideal role for someone with a preference for part time work in marketing, best for candidates with 3+ years of experience developing marketing strategy, creating content, and working hands-on with marketing campaigns. </p><p><br></p><p>Responsibilities:</p><p>• Conduct thorough market research to understand customer trends and preferences</p><p>• Develop and implement a comprehensive social media strategy across all platforms</p><p>• Design and prepare materials for trade shows to showcase our brand and products</p><p>• Use Google Ads and Analytics to create, manage, and optimize advertising campaigns</p><p>• Develop content for platforms like LinkedIn to enhance brand visibility and engagement</p><p>• Manage and strategize HubSpot CRM to improve customer relations and increase sales</p><p>• Utilize SEO/SEM strategies to improve website visibility and traffic</p><p>• Design graphics for print and digital marketing using Adobe Creative Suite and Canva</p><p>• Plan and execute inbound marketing strategies to attract potential customers</p><p>• Develop and manage email marketing campaigns to promote products and services.</p>