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    202 results for Digital Marketing Manager

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    Robert Half is seeking a skilled Digital Marketing Manager to support our clients in the Chicago area. This role offers exciting opportunities for permanent positions, depending on your expertise and career goals.   As a Digital Marketing Manager, you will lead and execute digital marketing strategies across web, social, and email platforms. You will drive campaign performance, optimize paid media, and collaborate with cross-functional teams to ensure brand consistency.   Key Responsibilities: Develop and execute digital marketing strategies across web, social media, and email platforms. Analyze data and KPIs to continuously improve marketing performance. Collaborate with creative and cross-functional teams to align marketing initiatives with brand goals. Manage and optimize paid media campaigns (Google Ads, Facebook, Instagram, etc.). Lead content creation efforts and manage digital content strategies. Stay current with digital marketing trends and implement best practices.
    Proven experience as a Digital Marketing Manager or in a similar role. Strong knowledge of digital marketing tools and platforms (Google Analytics, SEMrush, Hootsuite, etc.). Experience with SEO, PPC, content marketing, and social media strategy. Excellent communication and project management skills. Ability to analyze data, draw insights, and make data-driven decisions.

    Innovation starts with people.®

    Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles. Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app and get 1-tap apply, notifications of AI-matched jobs, and much more. All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information. © 2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to Robert Half’s Terms of Use.

    Digital Marketing Manager Jobs

    Digital Marketing Manager Robert Half is seeking a skilled Digital Marketing Manager to support our clients in the Chicago area. This role offers exciting opportunities for permanent positions, depending on your expertise and career goals.   As a Digital Marketing Manager, you will lead and execute digital marketing strategies across web, social, and email platforms. You will drive campaign performance, optimize paid media, and collaborate with cross-functional teams to ensure brand consistency.   Key Responsibilities: Develop and execute digital marketing strategies across web, social media, and email platforms. Analyze data and KPIs to continuously improve marketing performance. Collaborate with creative and cross-functional teams to align marketing initiatives with brand goals. Manage and optimize paid media campaigns (Google Ads, Facebook, Instagram, etc.). Lead content creation efforts and manage digital content strategies. Stay current with digital marketing trends and implement best practices. Digital Marketing Manager <p>Robert Half Marketing & Creative is looking for a Digital Marketing manager for one of our clients! <strong>This position is 100% remote contract opportunity.</strong></p><p><br></p><p>We are offering a long-term contract employment opportunity for a Digital Marketing Manager to join our team. In this role, you will be responsible for overseeing large client campaigns, managing social media and Google search campaigns, and coordinating with our third-party agency handling our display ads. You will also be tasked with analyzing multi-platform analytics to optimize campaigns and present findings to clients.</p><p><br></p><p><strong>Job Summary</strong></p><p>We are looking for a data-driven and strategic Digital Marketing Manager to oversee the planning, execution, and optimization of our programmatic advertising campaigns across various channels. The ideal candidate will have in-depth knowledge of DSPs, a proven track record of managing successful digital ad campaigns, and the ability to interpret data to make informed decisions.</p><p><br></p><p><strong><u>Key Responsibilities</u></strong></p><p><br></p><p><strong>Campaign Strategy & Execution:</strong></p><ul><li>Develop, implement, and manage programmatic advertising strategies to achieve business goals.</li><li>Create, launch, and monitor campaigns across various DSP platforms (e.g., Google Display & Video 360, The Trade Desk, Amazon DSP, etc.).</li></ul><p><strong>Performance Optimization:</strong></p><ul><li>Continuously analyze campaign performance metrics and optimize for improved ROI and KPIs.</li><li>Conduct A/B testing, audience segmentation, and creative optimizations to enhance campaign performance.</li></ul><p><strong>Analytics & Reporting:</strong></p><ul><li>Track and report on key performance metrics, providing actionable insights and recommendations.</li><li>Deliver detailed post-campaign analysis to identify successes, challenges, and opportunities.</li></ul><p><strong>Budget Management:</strong></p><ul><li>Manage campaign budgets effectively, ensuring spend aligns with strategic objectives.</li><li>Identify cost-saving opportunities without compromising results.</li></ul><p><strong>Collaboration:</strong></p><ul><li>Partner with creative, content, and sales teams to align marketing efforts with overarching brand goals.</li><li>Communicate effectively with internal stakeholders and external partners regarding campaign performance and recommendations.</li></ul><p><strong>Industry Research:</strong></p><ul><li>Stay up-to-date with emerging trends, tools, and technologies in programmatic advertising and digital marketing.</li><li>Recommend innovative strategies to stay ahead in the competitive landscape.</li></ul><p><br></p> Digital Marketing Manager <p>Robert Half Marketing & Creative is looking for a Digital Marketing manager for one of our clients! <strong>This position is 100% remote contract opportunity.</strong></p><p><br></p><p>We are offering a long-term contract employment opportunity for a Digital Marketing Manager to join our team. In this role, you will be responsible for overseeing large client campaigns, managing social media and Google search campaigns, and coordinating with our third-party agency handling our display ads. You will also be tasked with analyzing multi-platform analytics to optimize campaigns and present findings to clients.</p><p><br></p><p><strong>Job Summary</strong></p><p>We are looking for a data-driven and strategic Digital Marketing Manager to oversee the planning, execution, and optimization of our programmatic advertising campaigns across various channels. The ideal candidate will have in-depth knowledge of DSPs, a proven track record of managing successful digital ad campaigns, and the ability to interpret data to make informed decisions.</p><p><br></p><p><strong>Key Responsibilities</strong></p><p><strong>Campaign Strategy & Execution:</strong></p><ul><li>Develop, implement, and manage programmatic advertising strategies to achieve business goals.</li><li>Create, launch, and monitor campaigns across various DSP platforms (e.g., Google Display & Video 360, The Trade Desk, Amazon DSP, etc.).</li></ul><p><strong>Performance Optimization:</strong></p><ul><li>Continuously analyze campaign performance metrics and optimize for improved ROI and KPIs.</li><li>Conduct A/B testing, audience segmentation, and creative optimizations to enhance campaign performance.</li></ul><p><strong>Analytics & Reporting:</strong></p><ul><li>Track and report on key performance metrics, providing actionable insights and recommendations.</li><li>Deliver detailed post-campaign analysis to identify successes, challenges, and opportunities.</li></ul><p><strong>Budget Management:</strong></p><ul><li>Manage campaign budgets effectively, ensuring spend aligns with strategic objectives.</li><li>Identify cost-saving opportunities without compromising results.</li></ul><p><strong>Collaboration:</strong></p><ul><li>Partner with creative, content, and sales teams to align marketing efforts with overarching brand goals.</li><li>Communicate effectively with internal stakeholders and external partners regarding campaign performance and recommendations.</li></ul><p><strong>Industry Research:</strong></p><ul><li>Stay up-to-date with emerging trends, tools, and technologies in programmatic advertising and digital marketing.</li><li>Recommend innovative strategies to stay ahead in the competitive landscape.</li></ul><p><br></p> Digital Marketing Manager We are searching for a detail-oriented and innovative Digital Marketing Manager to join our team in Princeton, New Jersey. In this role, you will be developing and implementing comprehensive digital marketing strategies to increase brand awareness and customer engagement. <br><br>Responsibilities:<br><br>• Develop and implement digital marketing strategies to improve brand awareness<br>• Utilize Content Management System (CMS) for efficient content creation and management<br>• Leverage Customer Relationship Management (CRM) systems to enhance customer experience and engagement<br>• Plan and execute targeted advertising campaigns using Google Ad and other digital platforms<br>• Analyze campaign performance using tools like Facebook Insights and Google Analytics, making necessary adjustments for optimal results<br>• Coordinate with cross-functional teams to align marketing strategies and campaigns<br>• Stay updated with latest digital marketing trends and technologies, incorporating them into marketing strategies as appropriate<br>• Oversee the creation and management of digital advertisements to ensure alignment with brand guidelines and campaign objectives. Digital Marketing Manager We are offering an exciting opportunity for a Digital Marketing Manager in the fast-paced Health Insurance industry. The role is based in Parsippany, New Jersey, and will involve developing and implementing digital marketing strategies to enhance brand awareness and customer engagement. <br><br>Responsibilities:<br>• Develop and execute digital marketing strategies to promote brand awareness and customer engagement<br>• Manage and optimize content on Content Management System (CMS)<br>• Utilize CRM to understand customer behavior and tailor digital marketing efforts accordingly<br>• Use Facebook Insights for analyzing the success of social media campaigns and modify strategies as needed<br>• Implement and monitor Google Ad campaigns to increase brand visibility<br>• Create compelling advertisements to attract potential customers<br>• Track and analyze website traffic and user engagement using analytics tools<br>• Plan and execute campaigns to target specific audience segments<br>• Collaborate with cross-functional teams to ensure marketing strategies align with overall business goals. Marketing Manager <p>A growing construction firm is looking for a dynamic and experienced Marketing Manager to join their team in Redmond, Washington. As a Marketing Manager, you will be accountable for the development and implementation of strategic marketing plans and business development initiatives aimed at boosting lead generation and sales. This role offers an exciting opportunity to take full ownership of the creation and execution of a comprehensive marketing plan in the construction services industry. The Marketing Manager will play a crucial role for the company, from planning digital marketing campaigns to producing print materials. The successful candidate will require a broad marketing skill set, a creative and result-driven mindset, and the ability to collaborate on business development initiatives.</p><p><br></p><p>Key Responsibilities:</p><p>Marketing Strategy & Execution:</p><ul><li>Develop a comprehensive marketing plan that aligns with the company goals</li><li>Oversee all aspects of digital and print marketing, ensuring brand and message consistency</li></ul><p>Content Management:</p><ul><li>Handle creation of print content like brochures, flyers, and sales literature</li><li>Oversee creation and maintenance of digital content, including website updates and email campaigns</li></ul><p>Social Media & Digital Marketing:</p><ul><li>Develop a social media strategy while creating engaging posts and videos</li><li>Manage paid advertising campaigns on social platforms and search engines</li><li>Track and analyze digital marketing performance and adjust strategies accordingly</li></ul><p>Video Content Creation:</p><ul><li>Plan and create video content to educate customers</li><li>Document customer success stories and testimonials</li></ul><p>Sales Support & Collaboration:</p><ul><li>Collaborate with the sales team to develop marketing materials</li><li>Assist in creating proposal templates and case studies</li></ul><p>Brand Development & Awareness:</p><ul><li>Maintain brand integrity and visibility across all marketing channels</li><li>Identify new opportunities to expand brand presence</li></ul><p>Business Development Support:</p><ul><li>Support leadership with business development initiatives</li><li>Contribute ideas for market expansion and strategic partnerships</li><li>Conduct presentations to property management companies to educate them about company services and generate leads</li></ul><p><br></p><p>Benefits:</p><ul><li>Company offers health benefits including medical, vision, and dental</li><li>Paid time off: 1st year is 1 week paid vacation, 1-5 years is 2 weeks paid vacation</li><li>6 Paid holidays </li><li>Opportunities for bonuses</li><li>Be part of a respected, premier brand</li><li>Opportunity to shape the marketing strategy and make a direct impact on the company’s growth</li><li>Collaborative, team-oriented environment where your creativity and ideas are valued</li></ul> Marketing Manager <p>Robert Half is currently seeking a skilled Marketing Manager to join our client's team in Lansing, Michigan. As the Marketing Manager, you will be responsible for developing and executing comprehensive marketing strategies to drive brand awareness, attract new customers, and foster customer loyalty.</p><p> </p><p>Responsibilities:</p><p><br></p><ul><li>Oversee the creation of engaging marketing campaigns across various channels, including digital, print, and social media.</li><li>Conduct market research to identify trends, customer preferences, and competitors' activities.</li><li>Collaborate with cross-functional teams to ensure consistent brand messaging and cohesive marketing efforts.</li><li>Manage and analyze marketing campaign performance, track key metrics, and provide regular reports to stakeholders. </li></ul><p><br></p> Marketing Manager We are offering an exciting opportunity for a Marketing Manager in Atlanta, Georgia. The role will focus on digital marketing, with an emphasis on the sneaker industry, and will be based on-site. The Marketing Manager will be responsible for managing various digital marketing platforms, enhancing brand awareness, and planning and executing marketing campaigns.<br><br>Responsibilities: <br>• Oversee and manage digital marketing campaigns across various platforms such as Google AdWords, Facebook Insights, and Google Analytics.<br>• Utilize Adobe Creative Cloud for the creation and enhancement of marketing materials.<br>• Plan and execute marketing campaigns to boost brand awareness.<br>• Manage the company's CRM to ensure accurate and efficient customer records.<br>• Develop and manage the marketing budget processes to optimize resource allocation.<br>• Utilize communication skills to effectively resolve customer inquiries and maintain customer relationships.<br>• Monitor and analyze the effectiveness of advertisements and make necessary adjustments for optimization.<br>• Stay updated with the latest trends in the sneaker industry to keep the brand relevant and competitive. Marketing Manager We are offering a short term contract employment opportunity for a Marketing Manager in Doral, Florida, 33126, United States. This role will involve implementing marketing strategies to enhance brand awareness, planning and executing marketing campaigns, and managing budget processes. You will also be tasked with networking and fostering strong relationships to help grow our business.<br><br>Responsibilities:<br>• Implementing marketing strategies to drive brand awareness<br>• Planning and executing comprehensive marketing campaigns<br>• Managing and overseeing budget processes to ensure cost-effectiveness<br>• Networking and building relationships to enhance business growth<br>• Using CRM tools for efficient customer relationship management<br>• Executing digital and email campaigns to reach a wider audience<br>• Developing and implementing effective communication strategies<br>• Monitoring and analyzing the effectiveness of marketing campaigns and strategies. Marketing Manager <p>Our client is a fast-growing company based in Chicago, Illinois, focused on providing innovative solutions and delivering exceptional results. They are seeking a highly motivated and results-driven Marketing Manager to lead their marketing initiatives and drive business growth.</p><p><strong>Role Overview:</strong></p><p>The Marketing Manager will oversee and execute marketing strategies across various channels to boost brand visibility, generate leads, and support business objectives. This role requires strong skills in digital marketing, campaign management, and cross-functional collaboration.</p><p><strong>Key Responsibilities:</strong></p><ul><li>Develop and execute integrated marketing strategies (digital, social, email, events, etc.).</li><li>Manage content creation, ensuring consistency across all platforms.</li><li>Analyze market trends and customer data to optimize campaigns and improve ROI.</li><li>Collaborate with sales to drive lead-generation efforts.</li><li>Monitor and manage marketing budgets, ensuring efficient resource allocation.</li><li>Track and report on campaign performance, adjusting strategies as needed.</li></ul><p><br></p> Marketing Manager <p>We are seeking a Marketing Manager to join our team in South Pasadena, California. The Marketing Manager will be instrumental in developing and implementing the organization's Marketing plans and programs, which include various aspects such as advertising, website management, social media, and public relations. This role also involves directing the enhancement of products, services, and delivery channels.</p><p><br></p><p>Responsibilities:</p><p><br></p><p>• Direct the development and execution of marketing plans, ensuring the efficient use of resources, agencies/vendors and adherence to the organization's goals.</p><p>• Oversee and manage the organization's brand identity, ensuring a consistent and positive image is maintained.</p><p>• Lead the development and execution of the organization's website, email marketing, and social media sites, ensuring they effectively generate business and reflect the brand's positive image.</p><p>• Conduct marketing research to gather insights on member needs, product development, technological needs, and competitive analysis.</p><p>• Evaluate current product offerings, analyzing performance, historical trends, member preferences, and market trends to recommend future enhancements.</p><p>• Develop and implement new product and service enhancements, pricing strategies, and new programs, ensuring they align with operational processes and contribute to the program's success.</p><p>• Coordinate annual meetings, member informational meetings, and special activity meetings to facilitate communication and engagement with members.</p><p>• Ensure compliance with all state and federal regulations pertaining to the department, developing and updating policies and procedures as necessary.</p><p>• Monitor member/customer service standards to ensure they meet organizational guidelines.</p><p>• Publicize important news within the industry and sponsor through press releases, published articles, and other appropriate media and events.</p> Social Media Specialist <p><strong>Social Media Specialist Contract (Maternity Leave)</strong></p><p><strong>Hybrid</strong></p><p><br></p><p><strong>About the Role</strong></p><p>We are seeking a highly motivated and experienced Digital Marketing Manager to join our team on a contract basis to cover maternity leave. In this role, you will be responsible for developing and executing digital marketing strategies to drive product sales and awareness. You will work closely with cross-functional teams, including product marketing, creative, and sales, to achieve marketing goals.</p><p><br></p><p><strong>Responsibilities:</strong></p><ul><li>Develop and execute digital marketing campaigns across various channels, including social media, search engine marketing (SEM), email marketing, and display advertising.</li><li>Manage paid social media campaigns on platforms such as Facebook, Instagram, and TikTok, including budget allocation, campaign performance tracking, and optimization.</li><li>Conduct keyword research and manage pay-per-click (PPC) campaigns on search engines like Google and Bing.</li><li>Develop and implement email marketing campaigns, including segmentation, personalization, and A/B testing.</li><li>Track and analyze campaign performance using key metrics such as website traffic, conversion rates, and return on investment (ROI).</li><li>Generate reports and provide insights to stakeholders on campaign performance and identify areas for improvement.</li><li>Stay up-to-date on the latest digital marketing trends and technologies.</li><li>Collaborate with product marketing teams to develop and execute go-to-market strategies for new product launches.</li><li>Support the development of compelling digital marketing content, including website copy, social media posts, and video scripts.</li><li>Manage the day-to-day activities of social media communities and respond to customer inquiries.</li></ul><p><br></p> NA Marketing Manager <p><strong>Marketing Manager, North America</strong></p><p>The Marketing Manager, North America, is responsible for delivering marketing programs for key segments and products in the region. This includes developing and executing marketing campaigns and demand generation programs for current and new products within our client's formulations portfolio. This role reports to the Director of Strategic Marketing.</p><p><br></p><p>General Responsibilities:</p><ul><li>Develop and execute compelling marketing strategies and programs for key products and segments to drive customer engagement, demand generation, and sales pipeline growth.</li><li>Create and manage execution of all integrated marketing tactics, including digital and social strategies, for prioritized programs.</li><li>Collaborate closely with sales and technical teams to develop training, tools, and marketing collateral that foster customer and channel partner engagement.</li><li>Achieve annual demand generation and financial goals (measured by lead generation, sales pipeline growth, and business growth).</li></ul><p>Specific Duties:</p><ul><li>Build and execute marketing programs to engage distributors, direct customers, and end customers across the value chain.</li><li>Implement demand generation strategies and tactics to generate qualified leads.</li><li>Enable the sales team with tools and assets to create new opportunities and nurture pipeline prospects.</li><li>Collaborate with technical teams to develop value-added content and tools, including application profiles, whitepapers, webinars, and case studies.</li><li>Design and execute digital and social media strategies to enhance program reach and effectiveness.</li><li>Drive the execution of launch packages for new products.</li><li>Measure the impact of marketing programs and adjust strategies as needed to maximize results.</li><li>Provide input into marketing planning, program development, and calendar creation.</li><li>Recommend media buys and ensure timely progress of marketing projects.</li></ul><p>Qualifications:</p><p><br></p><p><strong>Education:</strong></p><ul><li>MBA (preferred).</li><li>Degree in Business, Communications, Chemistry, or Chemical Engineering.</li></ul><p><strong>Experience:</strong></p><ul><li>6+ years of experience in product marketing, digital marketing, or marketing communications within specialty chemicals or related industries.</li></ul><p>Personal Characteristics:</p><ul><li>Results-driven and self-motivated professional with a proven ability to manage multiple projects.</li><li>Exceptional written and verbal communication skills to engage customers and partners effectively.</li><li>Strong persuasion skills, utilizing logic and compelling arguments to drive decision-making.</li><li>Team-oriented, capable of thriving in a matrixed organization.</li><li>Monitors project performance proactively, identifying and implementing necessary adjustments.</li><li>Demonstrates sustained energy and focus when addressing challenges, opportunities, or goals.</li><li>Anticipates obstacles and develops contingency plans to ensure successful outcomes.</li></ul><p><br></p> Marketing Manager <p>B2B Marketing Manager with 7+ years of relevant experience needed for a full-time, fully onsite position with our client in Wilmington MA. Must have B2B manufacturing experience. Must have a proven track record of developing and executing successful B2B marketing campaigns. Must have proficiency in CRM software and digital marketing techniques/tools. Salary is 110-150K depending on experience and qualifications.</p><p> </p><p>Ideal candidate will be able to work fully onsite but client is open to hybrid for the right candidate. Ideal candidate will have experience working in the commodities industry but MUST have B2B experience. Must have people management experience as you’ll be managing one direct report. Experience using Canva and experience managing social media platforms is required. This position will work closely with the sales team so sales enablement experience is important. The position will involve up to 20% travel with the bulk of that being during conference season. Other travel will be to important clients as needed.</p><p><br></p><p>Responsibilities:</p><ul><li>Develop and implement effective B2B marketing practices, ideally aimed specifically at the commodities sector.</li><li>Establish, maintain, and strengthen relationships with existing and potential clients through well-tailored marketing strategies.</li><li>Conduct market research to understand industry trends, competitive landscape and customer behavior and incorporate insights into the marketing strategy.</li><li>Partner with cross-functional teams to create and execute compelling campaigns.</li><li>Measure and report on the effectiveness of marketing campaigns to identify potential areas for improvement.</li><li>Ensure brand consistency in all B2B marketing initiatives, in alignment with company values and goals.</li></ul> Digital Marketing Specialist <p>Robert Half is seeking a results-driven Digital Marketing Specialist for a long-term employment opportunity in Southfield, Michigan. As a Digital Marketing Specialist, you will be responsible for developing and implementing digital marketing strategies to enhance online presence and drive customer engagement.</p><p> </p><p>Responsibilities:</p><p><br></p><ul><li>Plan, execute, and optimize digital marketing campaigns across various channels such as social media, search engine marketing (SEM), email marketing, and display advertising.</li><li>Monitor and analyze campaign performance using analytics tools to identify areas for improvement and optimize conversion rates.</li><li>Conduct market research and competitor analysis to identify digital marketing trends and opportunities.</li><li>Track and report on key metrics to measure the success of digital marketing initiatives.</li></ul> Marketing Manager <p>Responsibilities:</p><p>• Develop and execute marketing campaigns to promote brand awareness.</p><p>• Utilize tools such as Adobe Creative Cloud, Google AdWords, and Google Analytics to analyze the effectiveness of marketing campaigns.</p><p>• Leverage Facebook Insights and CRM to understand customer behavior and preferences.</p><p>• Manage budget processes to ensure efficient allocation of resources for marketing activities.</p><p>• Communicate marketing strategies and results to executives, providing clear and concise reports.</p><p>• Use your understanding of marketing trends to keep our strategies up-to-date and effective.</p><p>• Collaborate with other teams to ensure our brand message is consistent across all channels.</p><p>• Oversee the creation and placement of advertisements to reach our target audiences.</p><p>• Develop and implement strategies for campaign planning to ensure all marketing activities align with our business goals.</p><p>• Use your excellent communication skills to effectively convey our brand message to various stakeholders</p> Performance Marketing Manager We are seeking a Performance Marketing Manager to join our team, based in New York, New York. This role will focus on the execution and development of performance marketing strategies, primarily on LinkedIn, as well as Facebook, Instagram, YouTube, and search engines. As a Performance Marketing Manager, you will be responsible for overseeing and optimizing digital marketing campaigns, providing strategic input into budget allocation, analyzing performance data, and collaborating with cross-functional teams. <br><br>Responsibilities:<br>• Lead the creation and implementation of comprehensive performance marketing strategies, with a focus on platforms such as LinkedIn, Facebook, Instagram, YouTube, and search engines.<br>• Manage and optimize paid digital marketing campaigns to maximize the return on ad spend and achieve financial targets.<br>• Provide strategic direction on the allocation of media spend budget to ensure efficient use of resources and attainment of performance goals.<br>• Analyze performance data to identify trends and adjust marketing tactics based on key performance indicators such as Net Media Cost and return on ad spend.<br>• Collaborate with cross-functional teams, including product, operations, and leadership, to align marketing initiatives with broader company objectives.<br>• Guide and mentor entry level members of the marketing team, promoting a culture of continuous learning and development.<br>• Achieve or surpass Marketing Cohort financial targets, including Net Media Cost and return on ad spend.<br>• Drive conversions and generate high-quality leads through LinkedIn and other paid platforms.<br>• Manage media spend across platforms effectively to ensure cost-efficiency and return on investment.<br>• Develop a performance marketing strategy that supports the company's growth objectives. Manager of Marketing Analytics <p>Robert Half Marketing and Creative is currently working with a client in the Atlanta area who is looking to hire a Manager of Marketing Analytics. This is a direct hire role - LOCAL ATL CANDIDATES ONLY.</p><p><br></p><ul><li>Analyze category, brand, competitive, channel, and customer dynamics to provide actionable insights and recommendations for business performance and spend allocation.</li><li>Design and develop reports and dashboards to track performance and identify improvement areas.</li><li>Collaborate with internal teams and third-party measurement partners for platform setup, onboarding, and user management.</li><li>Lead implementation and analysis of multi-touch attribution, marketing mix modeling (MMM), brand and conversion lift studies, and cross-title performance marketing.</li><li>Drive testing, optimization, and post-impact analysis using tools like MasterCard Test & Learn.</li><li>Track spend effectiveness, KPIs, trends, and campaign performance.</li><li>Leverage synergies across digital programs and assess customer acquisition metrics.</li><li>Organize and clean data for analysis and collaborate with internal and external teams to improve measurement processes.</li><li>Monitor digital trends and analyze customer journey data for friction points.</li></ul> Marketing Manager <p><strong>Summary</strong></p><p>We are seeking a passionate and creative Marketing Specialist/Manager to develop and execute marketing strategies that drive growth for our company. The ideal candidate will have a strong understanding of healthcare marketing, digital marketing trends, and experience in building brand awareness within a local community. This role requires a blend of marketing acumen, excellent communication skills, and a genuine interest in the health and wellness industry.</p><p><br></p><p><strong>Responsibilities</strong></p><ul><li>Create comprehensive marketing campaigns encompassing online and offline channels to attract new patients and retain existing ones.</li><li>Manage social media presence (Facebook, Instagram, etc.) with engaging content, including patient testimonials and educational posts about compounding services.</li><li>Develop and execute email marketing campaigns to nurture leads and promote new products/services.</li><li>Manage and optimize the company's website and online presence (SEO, local listings).</li><li>Explore and implement digital advertising strategies (Google Ads, social media ads).</li><li>Produce high-quality, informative content (blog posts, articles, brochures, social media graphics) that highlights the benefits of our expertise.</li><li>Develop patient success stories and testimonials.</li><li>Build relationships with healthcare providers (physicians, clinics) to generate referrals.</li><li>Represent the company at community events, health fairs, and conferences.</li><li>Develop and maintain relationships with local media outlets.</li><li>Ensure consistent branding across all marketing materials and channels.</li><li>Craft compelling messaging that resonates with target audiences (patients, physicians).</li><li>Track and analyze marketing campaign performance, providing regular reports on key metrics (website traffic, social media engagement, lead generation, ROI).</li><li>Use data to optimize marketing efforts and identify areas for improvement.</li></ul><p><br></p> Partner Marketing Manager <p>We are on the lookout for a Partner Marketing Manager to join our team. In this role, you will be tasked with managing marketing campaigns from conception to completion, under the guidance of the partnerships director. A background in SaaS and experience with HubSpot or a similar email marketing platform is essential. </p><p><br></p><p>Responsibilities:</p><p><br></p><p>• Managing and executing marketing campaigns end-to-end</p><p>• Utilizing HubSpot or similar email marketing platforms for campaign execution</p><p>• Collaborating closely with the partnerships director for strategic guidance</p><p>• Leveraging your SaaS experience to optimize marketing efforts</p><p>• Utilizing Adobe Creative Cloud, CRM, and Google Analytics tools for marketing purposes</p><p>• Employing Facebook Insights and Google AdWords for ad campaigns</p><p>• Raising brand awareness through strategic marketing initiatives</p><p>• Overseeing budget processes related to marketing campaigns</p><p>• Planning and coordinating campaign activities</p><p>• Demonstrating strong communication skills in all interactions.</p> Digital Marketing Coordinator <p>Our nonprofit client is looking for a Digital Marketing Coordinator to join their team at 10-30 hours per week, remote working EST.</p><p><br></p><p>Responsibilities:</p><ul><li>Updating & posting to Wordpress sites</li><li>Coordinating comms calendars across org for posting to blog, social, and other comms channels</li></ul><p><br></p> Marketing Manager <p>Robert Half is seeking a talented and experienced Marketing Manager for our client in Detroit. As a Marketing Manager, you will be responsible for leading and implementing strategic marketing initiatives to promote the company's products and services.</p><p> </p><p>Responsibilities: </p><p><br></p><ul><li>Develop and execute comprehensive marketing plans aligned with the company's objectives and target audience.</li><li>Oversee the creation of engaging marketing campaigns across various channels, including digital, print, and social media.</li><li>Conduct market research to identify customer needs, trends, and competitors' activities.</li><li>Collaborate with cross-functional teams to ensure consistent brand messaging and cohesive marketing efforts.</li><li>Manage the marketing budget and allocate resources effectively to achieve marketing goals.</li><li>Analyze marketing campaign performance using metrics and KPIs to measure effectiveness.</li><li>Provide leadership and guidance to the marketing team, fostering a collaborative and innovative environment.</li><li>Stay up to date with industry trends and best practices to drive continuous improvement in marketing strategies.</li><li>Present marketing strategies and campaign results to stakeholders and management.</li></ul><p><br></p> Marketing Manager <p>We are offering an exciting opportunity for a Marketing Manager in the detail-oriented professional services industry, based in Cerritos, California. This role will involve strategic planning, managing marketing campaigns across various channels, content creation, data analytics, market research, and cross-departmental collaboration.</p><p><br></p><p>Responsibilities:</p><p>• Collaborate with various team members to develop and implement comprehensive marketing strategies.</p><p>• Manage marketing campaigns across digital and traditional platforms, including social media, email marketing, print materials, webinars, and live events.</p><p>• Create marketing collateral to increase brand visibility and foster client relationships.</p><p>• Analyze campaign performance data, utilizing insights for ongoing improvement.</p><p>• Conduct market research to stay abreast of industry trends and use competitive insights to inform strategies.</p><p>• Plan and execute events, overseeing all aspects from initiation to completion.</p><p>• Assist with the organization of receptions and liaise with external industry organizations.</p><p>• Support attorneys in establishing thought leadership and building relationships by identifying marketing opportunities, events, and external engagements.</p><p>• Collaborate with practice group leaders to develop marketing plans and manage changes in coordination with the Marketing Director.</p><p>• Develop and manage social media content for the firm and devise campaigns to promote the firm and its attorneys.</p><p>• Collaborate with various practice groups to create tailored marketing strategies.</p> Social Media Manager <p>Robert Half is seeking a dynamic and experienced Social Media Manager for our client in Grand Rapids. As a Social Media Manager, you will be responsible for developing and executing social media strategies to drive brand awareness, engagement, and customer loyalty.</p><p> </p><p>Responsibilities: </p><p><br></p><ul><li>Develop and implement comprehensive social media strategies aligned with the client's marketing goals.</li><li>Create and curate compelling content for social media platforms, including Facebook, Instagram, Twitter, and LinkedIn.</li><li>Manage social media accounts, monitor comments, and respond to inquiries in a timely and detail-oriented manner.</li><li>Utilize social media analytics to track performance, measure ROI, and identify opportunities for improvement.</li><li>Stay updated with social media trends, best practices, and emerging platforms.</li><li>Collaborate with the marketing team to integrate social media campaigns with overall marketing initiatives.</li><li>Plan and execute paid social media advertising campaigns to reach target audiences effectively.</li><li>Engage with followers and influencers to build and nurture a strong online community.</li><li>Monitor and analyze competitors' social media activities to identify potential strategies and opportunities.</li></ul><p><br></p> Marketing Manager <p>Position Summary: </p><p>The Senior Marketing Manager will lead the strategic marketing efforts for an Industrial Services company, driving brand awareness, customer engagement, and lead generation. This role requires a creative and analytical detail oriented with experience in developing and executing effective marketing strategies, managing budgets, and measuring performance to optimize campaigns. As a key contributor to the company’s growth, the Senior Marketing Manager will ensure that all marketing initiatives align with our company values and business objectives. </p><p><br></p><p>Key Responsibilities: </p><p><br></p><p>Strategic Planning: </p><p>o Develop and implement comprehensive marketing strategies that support growth objectives. </p><p>o Identify target markets and create tailored campaigns to drive customer acquisition and retention. </p><p>o Conduct market research and competitor analysis to identify trends and opportunities. </p><p><br></p><p>Campaign Management: </p><p>o Design and execute multi-channel marketing campaigns, including digital, print, email, and social media. </p><p>o Collaborate with sales and operational teams to align marketing efforts with business goals. </p><p>o Manage content creation for promotional materials, advertisements, and online platforms. </p><p><br></p><p>Brand Development: </p><p>o Ensure consistent brand messaging and visuals across all marketing channels. </p><p>o Lead initiatives to enhance our reputation as an industry leader in industrial services. </p><p><br></p><p>Performance Analysis: </p><p>o Track and analyze the effectiveness of marketing campaigns using KPIs and analytics tools. </p><p>o Prepare and present regular reports on marketing performance and ROI to senior leadership. </p><p>o Adjust strategies based on data-driven insights to optimize future campaigns. </p><p><br></p><p>Lead oversight / management: </p><p>o Oversee and optimize lead management processes, from lead generation to nurturing and conversion, ensuring seamless integration with marketing campaigns and sales strategies to drive experience in leads and maximize ROI. </p><p><br></p><p>Team Collaboration and Leadership: </p><p>o Work closely with internal stakeholders, vendors, and creative teams to execute campaigns. </p><p>o Manage relationships with external agencies, freelancers, and marketing partners. </p><p><br></p><p>Budget Management: </p><p>o Develop and manage the marketing budget, ensuring cost-effective allocation of resources. </p><p>o Negotiate with vendors to maximize return on investment.</p>