Social Media Specialist<p>We are in search of a Social Media Specialist to become an integral part of our team located in LONGMONT, Colorado. In this role, you will focus on the management and optimization of social media campaigns, particularly on Facebook, Instagram, and YouTube. You will also be responsible for transforming long-form videos into short-form content suitable for advertisement and social media posts. </p><p><br></p><p>Responsibilities:</p><p>• Handling and enhancing both paid and organic social campaigns across various platforms.</p><p>• Transforming extensive videos into concise content for promotional purposes and social posts.</p><p>• Performing A/B testing and modifying campaigns as per performance data.</p><p>• Participating in the creation of ad creatives, which includes video, static, and motion graphics.</p><p>• Producing performance reports and insights to boost ROI.</p><p>• Utilizing Paid Social, Social Media, Video Editing, Facebook Ads Manager, Instagram, and YouTube skills to drive engagement and performance.</p>Digital Media Strategist<p>We are seeking a Digital Media Strategist for one of our clients located in Denver, Colorado. This role involves creating and implementing digital media strategies to enhance brand visibility and consumer interaction. You will operate within a mixed in-office setting, focusing on platforms like Walmart Media Group, Kroger 84.5, Roundel, Instacart, iBotta, and Amazon Advertising.</p><p><br></p><p>Responsibilities:</p><p><br></p><p>• Develop comprehensive digital media strategies that align with client objectives and business goals.</p><p><br></p><p>• While you would be a contact for clients, offering updates, insights, and suggestions to improve campaign performance, this role will primarily be a leadership position.</p><p><br></p><p>• Oversee the teams planning, execution, and optimization of digital campaigns across various platforms, including social media, search engines, and display networks.</p><p><br></p><p>• Apply your knowledge of retail media platforms to create and implement effective campaigns.</p><p><br></p><p>• Track and analyze campaign performance metrics, compile detailed reports, and present actionable insights to clients.</p><p><br></p><p>• Encourage detail-oriented growth within your team of digital marketing specialists, ensuring high-quality deliverables.</p><p><br></p><p>• Keep abreast of the latest digital marketing trends, tools, and best practices, integrating innovative solutions into client campaigns.</p>Manager of Brand Marketing<p>Robert Half Marketing & Creative is looking for a Manager of Brand Marketing to join a Saas company in Denver. This role is pivotal in the industry, where your main duty is to manage a team and oversee various aspects of our marketing operations. You will be responsible for brand strategy, customer acquisition and retention, content marketing, earned media, and budget management.</p><p><br></p><p>Responsibilities:</p><p>• Lead a team to optimize marketing operations and ensure team efficiency</p><p>• Develop and enhance brand strategy to differentiate our brands in the marketplace</p><p>• Oversee content marketing strategies including writing, managing YouTube Channel, podcasts, and radio to engage with audience effectively</p><p>• Strategize on earned media to enhance our brand visibility</p><p>• Supervise the creative process, working closely with video producers and designers to enhance their productivity and elevate their work</p><p>• Manage annual budget to optimize content production</p><p>• Monitor and analyze marketing performance, providing weekly reports and daily tracking to validate the effectiveness of approach and pivot as needed</p>