Web analytics specialist jobs are often entry-level and can lead to a role as a web analytics manager.Requires proficiency in market research and analysis.Successful candidates must have excellent knowledge of web analytics tools such as Google Analytics.A degree in marketing analytics or a related field is required.
Typical web/mobile analytics specialist duties:
Directing queries and analyzing databases and logs to produce daily, weekly and monthly reports
Making recommendations for process improvements and helping to develop utilization performance policies and procedures
Assisting with the preparation of surveys and requests for proposal or approval
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