Product Marketing Manager in Sioux Falls, SD

Product Marketing Manager Job Description

A product marketing manager is crucial in driving demand for and adoption of a company’s products or services. Operating within a marketing agency or a corporate setting, this role involves close collaboration with various departments such as sales, product development and advertising. A bachelor’s degree in marketing or a related field is usually required, along with a strong background in strategy development, consumer behavior analysis and digital marketing.

Typical product marketing manager duties:

Creating and executing marketing plans aimed at increasing product adoption and revenueConducting market research to identify customer needs and opportunitiesCollaborating with the sales and product development teams to bring the product to marketDeveloping marketing materials such as brochures, videos, and website contentAnalyzing key performance indicators to measure the effectiveness of marketing initiativesImplementing customer retention and upsell strategies

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Salary for Product Marketing Manager in Sioux Falls, SD
77440 - 117920
25th percentile
77440
The candidate is new to the role and building the needed skills, experience and autonomy.
50th percentile
98340
The candidate has the experience to perform core responsibilities without direct supervision and is comfortable with the role’s processes and subject matter.
75th percentile
117920
The candidate delivers value beyond the stated job duties, has advanced qualifications and experience, and is ready for the next career level.
Projected salaries for related positions Position title 25th percentile 50th percentile 75th percentile Product Manager – Marketing and Creative 80740 102300 119460 E-Commerce Marketing Manager 78980 91740 110000 Growth Marketing Manager 78540 93940 114180 Demand Generation Manager 76780 90860 108900 Brand Manager 69740 84040 100540 Project Manager – Marketing and Creative 60060 71940 86460 Customer Experience Marketing Manager 52580 66000 78980 Media Director 85360 103180 120560 Digital Media Buyer 52360 61160 75900 Media Planner 52140 61160 73920 Marketing Analytics Manager 85580 99880 115940 Marketing Analytics Specialist 60500 72820 92180 Market Researcher 50820 63140 77660 Event Manager 48620 59400 73040 Event Coordinator 38720 44660 52360
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