Digital Marketing Specialist in Boise, ID

Digital Marketing Specialist Job Description

A digital marketing specialist works within a company’s marketing organization, identifying target markets and creating and implementing marketing campaigns across mobile and web platforms. These professionals may focus on specialized areas of digital marketing such as search engine optimization (SEO) and search engine marketing (SEM), paid search, display media, social media and shopping feeds.

Typical digital marketing specialist duties:

Overseeing a company’s digital strategy (or specializing in one area, such as SEO) Using digital platforms such as website, social media, search engines, email marketing, online advertising and corporate blogs to build brand awareness and generate sales Developing and implementing a program to analyze metrics for the digital marketing strategy and drive continuous performance

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Salary for Digital Marketing Specialist in Boise, ID
50508 - 71645
25th percentile
50508
The candidate is new to the role and building the needed skills, experience and autonomy.
50th percentile
60298
The candidate has the experience to perform core responsibilities without direct supervision and is comfortable with the role’s processes and subject matter.
75th percentile
71645
The candidate delivers value beyond the stated job duties, has advanced qualifications and experience, and is ready for the next career level.
Projected salaries for related positions Position title 25th percentile 50th percentile 75th percentile Digital Strategist 78765 92783 109248 Digital Marketing Manager 70755 88333 101015 Digital Project Manager 65193 83438 98568 Email Marketing Manager 60965 77208 91893 Email Marketing Specialist 45613 56515 65193 Marketing Automation Specialist 61855 71423 84105 SEO Specialist 58518 68085 79878 Paid Search Specialist 54958 65415 74093 Social Media Manager 55625 69420 84995 Social Media Specialist 45390 54290 64525 Digital Community Manager 46948 58073 66973
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