Digital Marketing Manager in Portland, OR

Digital Marketing Manager Job Description

The digital marketing manager plays a key role in enhancing a company’s brand awareness within the digital space, as well as driving website traffic, leads and sales. This role involves driving various digital marketing efforts, from search engine optimization (SEO) and search engine marketing (SEM) to email and social media. Strong analytical and collaborative skills and proven experience leading and managing digital campaigns are often required. Employers often seek candidates with relevant business knowledge and an understanding of web analytics.

Typical digital marketing manager duties:

Developing, implementing and managing marketing campaigns that promote a company and its products or services online or via digital channels

Working closely with marketing team members, supporting teams, and agencies and vendors to execute digital campaigns

Analyzing customer and user data and measuring and reporting on the performance of digital campaigns

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Salary for Digital Marketing Manager in Portland, OR

88245 - 125985

25th percentile

88245

The candidate is new to the role and building the needed skills, experience and autonomy.

50th percentile

110168

The candidate has the experience to perform core responsibilities without direct supervision and is comfortable with the role’s processes and subject matter.

75th percentile

125985

The candidate delivers value beyond the stated job duties, has advanced qualifications and experience, and is ready for the next career level.

Projected salaries for related positions

Position title

25th percentile

50th percentile

75th percentile

Digital Strategist

98235

115718

136253

Digital Marketing Specialist

62993

75203

89355

Digital Project Manager

81308

104063

122933

Email Marketing Manager

76035

96293

114608

Email Marketing Specialist

56888

70485

81308

Marketing Automation Specialist

77145

89078

104895

SEO Specialist

72983

84915

99623

Paid Search Specialist

68543

81585

92408

Social Media Manager

69375

86580

106005

Social Media Specialist

56610

67710

80475

Digital Community Manager

58553

72428

83528

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