Digital Marketing Manager in Nashville, TN

Digital Marketing Manager Job Description

The digital marketing manager plays a key role in enhancing a company’s brand awareness within the digital space, as well as driving website traffic, leads and sales. This role involves driving various digital marketing efforts, from search engine optimization (SEO) and search engine marketing (SEM) to email and social media. Strong analytical and collaborative skills and proven experience leading and managing digital campaigns are often required. Employers often seek candidates with relevant business knowledge and an understanding of web analytics.

Typical digital marketing manager duties:

Developing, implementing and managing marketing campaigns that promote a company and its products or services online or via digital channels

Working closely with marketing team members, supporting teams, and agencies and vendors to execute digital campaigns

Analyzing customer and user data and measuring and reporting on the performance of digital campaigns

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Salary for Digital Marketing Manager in Nashville, TN

81090 - 115770

25th percentile

81090

The candidate is new to the role and building the needed skills, experience and autonomy.

50th percentile

101235

The candidate has the experience to perform core responsibilities without direct supervision and is comfortable with the role’s processes and subject matter.

75th percentile

115770

The candidate delivers value beyond the stated job duties, has advanced qualifications and experience, and is ready for the next career level.

Projected salaries for related positions

Position title

25th percentile

50th percentile

75th percentile

Digital Strategist

90270

106335

125205

Digital Marketing Specialist

57885

69105

82110

Digital Project Manager

74715

95625

112965

Email Marketing Manager

69870

88485

105315

Email Marketing Specialist

52275

64770

74715

Marketing Automation Specialist

70890

81855

96390

SEO Specialist

67065

78030

91545

Paid Search Specialist

62985

74970

84915

Social Media Manager

63750

79560

97410

Social Media Specialist

52020

62220

73950

Digital Community Manager

53805

66555

76755

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