Content Manager in Knoxville, TN

Content Manager Job Description

Content managers are responsible for the strategy and determination of relevant and engaging content for a brand’s customers. They lead the copy development process through the various content creation and review phases of projects. Knowledge of content management systems and a strong understanding of visuals — especially infographics and video — and overall layout is often required for this role. A solid track record of leading successful content marketing campaigns is usually preferred.

Typical content manager duties:

Ensuring all copy is relevant, engaging and optimized for search engines

Confirming that content is strategically sound, brand-appropriate and aligned with the company’s overall creative approach

Analyzing website and social media metrics to evaluate the performance of content strategies and make improvements

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Facebook Insights

Social Media Channels

Twitter

Instagram

Content Management System (CMS)

Media Agency

Websites

Marketing Activities

Social Media

Blogging

Salary for Content Manager in Knoxville, TN

60743 - 85440

25th percentile

60743

New to the role, with little or no experience; requires more than casual instruction or supervision to perform day-to-day duties

50th percentile

71200

Has the experience to consistently perform core responsibilities without direct supervision; very comfortable with processes and subject matter associated with the role

75th percentile

85440

Value to the organization goes far beyond the ability to perform normal job duties; has rare qualifications that enable consistent contribution in unique ways; ready for next career level when available

Projected salaries for related positions

Position title

25th percentile

50th percentile

75th percentile

Content Strategist

60298

78543

95230

Proposal Specialist

59408

71423

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57405

69865

81435

Technical Writer – Marketing and Creative

58518

72313

83438

Interactive/Web Copywriter

54513

66083

84105

Copy Editor

45390

59630

68308

Proofreader

42275

50063

59630

Web Content Manager

54735

66973

81435

Web Content Coordinator

45390

52733

61633

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