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Brand Manager in Fort Lauderdale, FL

Brand Manager Job Description

Brand managers plan, develop and implement brand strategies and marketing programs for a particular business or product. They are responsible for providing branding direction, developing and executing brand marketing programs, and ensuring brand consistency across channels. This position requires strong communication, leadership, team-building and analytical skills.

Typical brand manager duties:

Reviewing market research to anticipate competitive and industry trends, and translating consumer attitudes into new branding directionsCoordinating sales, pricing, product supply and product development to meet strategic objectivesConsulting with design and development teams about market requirements and product features

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Salary for Brand Manager in Fort Lauderdale, FL
87175 - 125675
25th percentile
87175
The candidate is new to the role and building the needed skills, experience and autonomy.
50th percentile
105050
The candidate has the experience to perform core responsibilities without direct supervision and is comfortable with the role’s processes and subject matter.
75th percentile
125675
The candidate delivers value beyond the stated job duties, has advanced qualifications and experience, and is ready for the next career level.
Projected salaries for related positions Position title 25th percentile 50th percentile 75th percentile Product Manager – Marketing and Creative 100925 127875 149325 E-Commerce Marketing Manager 98725 114675 137500 Growth Marketing Manager 98175 117425 142725 Product Marketing Manager 96800 122925 147400 Demand Generation Manager 95975 113575 136125 Project Manager – Marketing and Creative 75075 89925 108075 Customer Experience Marketing Manager 65725 82500 98725 Media Director 106700 128975 150700 Digital Media Buyer 65450 76450 94875 Media Planner 65175 76450 92400 Marketing Analytics Manager 106975 124850 144925 Marketing Analytics Specialist 75625 91025 115225 Market Researcher 63525 78925 97075 Event Manager 60775 74250 91300 Event Coordinator 48400 55825 65450

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